The Art Of The Global Gateway

The Art Of The Global Gateway

by John Yunker
     
 

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Think Beyond "Select Language."

Web globalization opens your web site to the world; it also opens you up to new challenges, like directing users to their localized content.

The Art of the Global Gateway is your guide to the best practices in multilingual navigation. You'll learn from the global gateways used by companies such as GE, IKEA, and Facebook. You'll

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Overview

Think Beyond "Select Language."

Web globalization opens your web site to the world; it also opens you up to new challenges, like directing users to their localized content.

The Art of the Global Gateway is your guide to the best practices in multilingual navigation. You'll learn from the global gateways used by companies such as GE, IKEA, and Facebook. You'll also learn how to apply global gateway concepts to mobile apps and social media.

Who this book is for

This book is for web designers, copywriters, marketers, localization vendors, project managers, and developers. In other words, this book is for those who create web sites and applications and those who take them global.

Increase traffic to your country web sites

This book will help you direct more web users to local content, resulting in increased traffic, leads, and sales. Whether your company offers 5 localized web sites or 100, this book will provide the information you need.

Product Details

ISBN-13:
9780979647536
Publisher:
Byte Level Research
Publication date:
09/14/2010
Pages:
194
Product dimensions:
7.00(w) x 10.00(h) x 0.41(d)

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