BN.com Gift Guide

Au Contraire!: Figuring Out the French

Overview

When Coca-Cola entered the French market with a hard-core bottom-line management style, they were met with boycotts in cafes and supermarkets. At the launch of Euro Disney in Paris, Mickey Mouse was greeted by angry protestors hurling tomatoes and eggs. As a culture, the French are fiercely independent yet romantic, conservative yet avant-garde, rational yet emotional.Written for anyone interested in or interacting with the French, Au Contraire!: Figuring Out the French unearths the often-invisible cultural ...
See more details below
Available through our Marketplace sellers.
Other sellers (Paperback)
  • All (26) from $1.99   
  • Used (26) from $1.99   
Close
Sort by
Page 1 of 3
Showing 1 – 10 of 26 (3 pages)
Note: Marketplace items are not eligible for any BN.com coupons and promotions
$1.99
Seller since 2009

Feedback rating:

(24013)

Condition:

New — never opened or used in original packaging.

Like New — packaging may have been opened. A "Like New" item is suitable to give as a gift.

Very Good — may have minor signs of wear on packaging but item works perfectly and has no damage.

Good — item is in good condition but packaging may have signs of shelf wear/aging or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Acceptable — item is in working order but may show signs of wear such as scratches or torn packaging. All specific defects should be noted in the Comments section associated with each item.

Used — An item that has been opened and may show signs of wear. All specific defects should be noted in the Comments section associated with each item.

Refurbished — A used item that has been renewed or updated and verified to be in proper working condition. Not necessarily completed by the original manufacturer.

Like New
Our feedback rating says it all: Five star service and fast delivery! We have shipped four million items to happy customers, and have one MILLION unique items ready to ship today!

Ships from: Toledo, OH

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$1.99
Seller since 2007

Feedback rating:

(10157)

Condition: Like New
Almost in new condition. Book shows only very slight signs of use. Cover and binding are undamaged and pages show minimal use . Millions of satisfied customers and climbing. ... Thriftbooks is the name you can trust, guaranteed. Spend Less. Read More. Read more Show Less

Ships from: Auburn, WA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$1.99
Seller since 2009

Feedback rating:

(24013)

Condition: Good
Our feedback rating says it all: Five star service and fast delivery! We have shipped four million items to happy customers, and have one MILLION unique items ready to ship today!

Ships from: Toledo, OH

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$1.99
Seller since 2014

Feedback rating:

(191)

Condition: Good
187786482X Item in good condition and ready to ship!

Ships from: aurora, IL

Usually ships in 1-2 business days

  • Standard, 48 States
$1.99
Seller since 2009

Feedback rating:

(11081)

Condition: Good
Book shows minor use. Cover and Binding have minimal wear and the pages have only minimal creases. A tradition of southern quality and service. All books guaranteed at the Atlanta ... Book Company. Our mailers are 100% recyclable. Read more Show Less

Ships from: Atlanta, GA

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$1.99
Seller since 2009

Feedback rating:

(7393)

Condition: Very Good
Ex-Library Book - will contain Library Markings. Very good condition book with only light signs of previous use. Sail the Seas of Value

Ships from: Windsor Locks, CT

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$1.99
Seller since 2006

Feedback rating:

(60956)

Condition: Good
Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!

Ships from: Mishawaka, IN

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$1.99
Seller since 2014

Feedback rating:

(191)

Condition: Good
187786482X Item in good condition and ready to ship!

Ships from: aurora, IL

Usually ships in 1-2 business days

  • Standard, 48 States
$1.99
Seller since 2009

Feedback rating:

(7752)

Condition: Very Good
Appearance of only slight previous use. Cover and binding show a little wear. All pages are undamaged with potentially only a few, small markings. Help save a tree. Buy all your ... used books from Green Earth Books. Read. Recycle and Reuse. Read more Show Less

Ships from: Portland, OR

Usually ships in 1-2 business days

  • Canadian
  • International
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
$1.99
Seller since 2009

Feedback rating:

(7740)

Condition: Acceptable
With pride from Motor City. All books guaranteed. Best Service, Best Prices.

Ships from: Brownstown, MI

Usually ships in 1-2 business days

  • Canadian
  • Standard, 48 States
  • Standard (AK, HI)
  • Express, 48 States
  • Express (AK, HI)
Page 1 of 3
Showing 1 – 10 of 26 (3 pages)
Close
Sort by
Au Contraire!: Figuring Out the French

Available on NOOK devices and apps  
  • NOOK Devices
  • Samsung Galaxy Tab 4 NOOK 7.0
  • Samsung Galaxy Tab 4 NOOK 10.1
  • NOOK HD Tablet
  • NOOK HD+ Tablet
  • NOOK eReaders
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook - Second Edition)
$16.49
BN.com price
(Save 44%)$29.95 List Price
This digital version does not exactly match the physical book displayed here.

Overview

When Coca-Cola entered the French market with a hard-core bottom-line management style, they were met with boycotts in cafes and supermarkets. At the launch of Euro Disney in Paris, Mickey Mouse was greeted by angry protestors hurling tomatoes and eggs. As a culture, the French are fiercely independent yet romantic, conservative yet avant-garde, rational yet emotional.Written for anyone interested in or interacting with the French, Au Contraire!: Figuring Out the French unearths the often-invisible cultural forces that govern behavior. Gilles Asselin and Ruth Mastron draw upon their own experiences as consultants and trainers, as well as that of expatriate students and professionals, to offer the best and most useful analysis and advice on French-American intercultural relations. Going beyond the obvious, this bilingual and bicultural author team explores what lies behind what we see: the assumptions, attitudes, patterns of thought and beliefs that make the French so.French.In a global world filled with multinational mergers and international partnerships, Au Contraire! provides context and perspective on what happens when Americans and the French come together at work, at home, and in any social setting, touching on issues like education, play, friendship, romance and politics. They highlight the dynamics of working and managing across the French and American cultural divide with an in-depth case study of how pharmaceutical giant Rhone-Poulenc Rorer overcame challenges by fostering cross-cultural teamwork. With a quick and useful guide to social etiquette and professional guidelines for managers working in the United States and in France, Au Contraire! provides critical tools to develop creative and appropriate responses to any situation, based on a deep understanding of the unique dynamics of these two cultures.
Read More Show Less

Product Details

  • ISBN-13: 9781877864827
  • Publisher: Intercultural Press
  • Publication date: 12/28/2000
  • Series: INTERACT Series
  • Edition description: Older Edition
  • Pages: 308
  • Product dimensions: 5.67 (w) x 8.71 (h) x 0.78 (d)

Meet the Author

Gilles Asselin, founder and president of New Jersey-based SoCoCo Intercultural, is a program designer, trainer and consultant who helps international executives and managers succeed when working across cultures. Ruth Mastron is vice president of SoCoCo Intercultural and was formerly a liason for overseas operations for various international corporations.
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted November 15, 2002

    Read this at your peril...

    What a self-serving pack of lies this is. I'm always incensed by so much misinformation presented as unbiased fact. The authors claim to provide "an understanding of hidden and often unconscious cultural patterns." Within that lofty sounding agenda, the old stereotypes I've read countless times before get trotted out one more time in the guise of providing a useful intro to the French: rude, arrogant, unfriendly, smell bad, move slowly and are lazy, is either implicit or explicit throughout this book. If you said such things about blacks or women you'd be called racist or chauvinist. You certainly wouldn't get published. Speaking about the French, however, it seems anything goes -- as long as you have dubious statistics to back it up: "Researchers found that the French are the most resistant to deodorant -- only half of those surveyed use it". An edifying fact you can find by simply looking up "cleanliness -- personal" in the index. Even for these tunnel-vision authors, stereotypes are hard to maintain. While at one point in the book they critique the French for being too logical and reasonable -- Descartes don't you know (YAWN!) -- in another they caution American managers about French emotionality in business. Well, which is it? Rational or emotional? And everywhere there is either a thinly veiled pat on the back for an American way of being or, at one shocking point, downright cruelty toward the French. Try this handy tip to further your business relations: They counsel Americans to begin by speaking French with a French business person not out of deference for the fact that you are in their country, but to protect yourself from those vindictive French. "Avoiding the appearance of arrogance will forestall the French from striking back by speaking extremely rapid and slangy French just to make your life miserable. And, yes, there are French people who enjoy doing just that." So the American is absolved from actually being arrogant by expecting a foreigner to speak his or her language, while the French are condemned for speaking French the way they actually speak it. Rapid and slangy is the way most people speak their native tongue -- don't you? Why should a French person be expected to dumb things down to accommodate someone who doesn't have the courtesy or decency to meet them at least part of the way? It reminds me of the jogging suit-clad American woman on the Ile St. Louis in Paris last summer, who within earshot of a vast assembly of locals and tourists gathered at an outdoor cafe, loudly lambasted a couple of ice cream street vendors for not knowing the English word for vanilla, which is vanille in French, and pronounced "vanee". The woman couldn't have looked that up in a French phrase book? Can you imagine any French person going to New York city and verbally abusing a New Yorker for not knowing the French equivalent of something? Now who's arrogant? Read this book at your peril. Anything you find here will be misleading at best, deliberately self-serving at its worst. Clearly the authors wrote this book hoping to jack up their consulting practice by making Americans feel like they're okay, no matter how inappropriately they behave internationally. To hear the authors tell it, the French don't do much of anything right, either in their business or private lives, including spending lots of time with their families or raising and schooling their kids. Impartiality indeed! If the authors truly see this as a way of furthering business relations between the two countries, and you believe them, I fear not only for the future of your business but for your immortal soul. Was Sartre alluding to his encounter with these kinds of unbiased consultants when he wrote, "Hell is other people"? Sherwood Fleming (Lyon, France)

    1 out of 1 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted April 27, 2012

    No text was provided for this review.

Sort by: Showing all of 2 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)