Augie's Quest: One Man's Journey from Success to Significance [NOOK Book]

Overview

What happens to "orphan" diseases that aren't big enough profit centers for the pharmaceutical industry or get caught in the web of government funding and academic research? Augie Nieto found out in the spring of 2005: At forty-seven years old he was diagnosed with ALS. Devastated, Augie struggled with depression and attempted suicide. When he awoke from a coma, with friends and family surrounding him, his ...
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Augie's Quest: One Man's Journey from Success to Significance

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Overview

What happens to "orphan" diseases that aren't big enough profit centers for the pharmaceutical industry or get caught in the web of government funding and academic research? Augie Nieto found out in the spring of 2005: At forty-seven years old he was diagnosed with ALS. Devastated, Augie struggled with depression and attempted suicide. When he awoke from a coma, with friends and family surrounding him, his sense of faith and mission were renewed.


Fast-forward one year: Augie and his wife, Lynne, were profiled as "Real Heroes" on the Today show. Their determination to beat the disease had already led to major overhauls in the way ALS research was conducted. In partnership with the Muscular Dystrophy Association, Augie had set up a foundation and lab to coordinate and oversee ALS research and testing across the globe. By centralizing operations and championing an entrepreneurial approach to medical research, Augie and his team accomplished remarkable results in less than two years. Part inspiration, part business innovation, Augie's Quest illustrates how one person can make a meaningful difference.



Praise for Augie Nieto:

George H. W. Bush, former U.S. president: "Your contributions to the fitness industry are well known, and your dedication an inspiration." Lance Armstrong, seven-time "Le Tour de France" champion: "I think it says a lot about Augie, the fact that everybody came together regardless of whether or not it's for competing gyms or competing companies that make equipment. They all say, this is one of our own; this is a guy who's committed his life to our industry and has been dealt a serious blow. We're going to be there for him, we're going to say, we're here for you and we're part of the Quest." Arnold Schwarzenegger, governor of California: "Your success has been incredible. But you are so much more than just a successful businessman. You are the greatest husband, a great father, and a terrific friend. So,
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Product Details

  • ISBN-13: 9781608196654
  • Publisher: Bloomsbury USA
  • Publication date: 1/15/2011
  • Sold by: Barnes & Noble
  • Format: eBook
  • Edition number: 1
  • Pages: 224
  • Sales rank: 926,868
  • Product dimensions: 5.06 (w) x 7.75 (h) x 0.81 (d)
  • File size: 3 MB

Meet the Author

Augie Nieto popularized the Lifecycle and has been a leader in the fitness industry for nearly three decades. He was cofounder and former president of Life Fitness and is now chairman of Octane Fitness. Augie is cochair, with his wife, Lynne, of the Muscular Dystrophy Association's ALS Division. He's the father of four children, and he and Lynne live in Corona del Mar, California.

T. R. Pearson has written ten novels, one work of nonfiction, and six screenplays. He lives in Greenwood, Virginia.
Augie Nieto popularized the Lifecycle and has been a leader in the fitness industry for nearly three decades. He was cofounder and former president of Life Fitness and is now chairman of Octane Fitness. Augie is cochair, with his wife, Lynne, of the Muscular Dystrophy Association's ALS Division. He's the father of four children, and he and Lynne live in Corona del Mar, California.
T. R. Pearson has written ten novels, one work of nonfiction, and six screenplays. He lives in Greenwood, Virginia.
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Table of Contents


Foreword   Mitch Albom     ix
Get Your Affairs in Order     1
Osmosis     9
It Is About the Bike     16
Sprint and Recover     28
Finding Bottom     39
No Way to Run a Business     49
Hookers and Muffins     59
The Luckiest Man on the Face of the Earth     74
A Molecular Fishing Expedition     88
Man of the Hour     97
Committee of One     109
Affymetrix Microarray Scanners "R" Us     120
Brand ALS     134
Brother from Another Mother     141
Out of the Shadows     155
What Kind of World Do You Want?     168
You Have Sixty Seconds     181
In the Cockpit     196
Acknowledgments     203
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Sort by: Showing all of 5 Customer Reviews
  • Anonymous

    Posted December 5, 2007

    Touching, educational, Inspirational

    I read this book with no expectations. By the 2nd chapter, I couldn't put it down. Augie is an inspirational man, who not only is successful in business but also in humanity. I was also caught up not only in the story of Augie's life, but the story and education of ALS, the research, the trials, the world of Medecine. I learned more than I had anticipated, I happen to know people with ALS and thought that I knew a lot about the disease and the research. I was wrong, there is always something more to learn, and the down to earth, easy to understand writing in this book, taught me more than I can tell you. I hightly recommend you read this one, and even if you do not know someone with ALS, I believe, you will be intrigued!

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted November 17, 2007

    A reviewer

    I saw this book and thought it looked interesting -- little did I know that it would be so remarkable. Having read several Mitch Albom books, I was expecting it to be good since he wrote the forward. But it was well beyond my expectations. I quickly became engrossed in Augie's life struggles and how he is living with this horrible disease. I could not put it down and two hours later, I found myself wanting more...and wishing Augie had more time.

    1 out of 1 people found this review helpful.

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  • Anonymous

    Posted February 23, 2012

    Highly Recommended for people with struggles in their daily life.

    This was an amazing story. You have to check it out. :)

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted December 27, 2007

    Inspiring!!!

    What a wonderful book for the season. This book encompassed the trials and extended knowledge of the disease ALS. It also provided the hope and determination to fight the much needed fight in the form of one man, Augie and all that continue to stand by him in his quest. I highly recommend this book!!

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  • Anonymous

    Posted November 21, 2009

    No text was provided for this review.

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