Baked: New Frontiers in Baking

Baked: New Frontiers in Baking

4.1 17
by Matt Lewis, Renato Poliafito
     
 

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As featured on The Martha Stewart Show and The Today Show and in People Magazine!

Hip. Cool. Fashion-forward. These aren’t adjectives you’d ordinarily think of applying to baked goods.

Think again. Not every baker wants to re-create Grandma’s pound cake or cherry pie. Matt Lewis and Renato Poliafito certainly didn’

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Overview

As featured on The Martha Stewart Show and The Today Show and in People Magazine!

Hip. Cool. Fashion-forward. These aren’t adjectives you’d ordinarily think of applying to baked goods.

Think again. Not every baker wants to re-create Grandma’s pound cake or cherry pie. Matt Lewis and Renato Poliafito certainly didn’t, when they left their advertising careers behind, pooled their life savings, and opened their dream bakery, Baked, in Brooklyn, New York, a few years back. The visions that danced in their heads were of other, brand-new kinds of confections . . .

Things like a Malt Ball Cake with Milk Chocolate Frosting, which captures the flavor of their favorite Whoppers candies (and ups the ante with a malted milk ball garnish). Things like spicy Chipotle Cheddar Biscuits that really wake up your taste buds at breakfast time. Things like a Sweet and Salty Cake created expressly for adults who are as salt-craving ?as they are sweet-toothed.

Which is not to say that Lewis and Poliafito sidestep tradition absolutely. Their Chocolate Pie (whose filling uses Ovaltine) pays loving homage to the classic roadside-diner dessert. Their Baked Brownies will wow even the most discriminating brownie connoisseur. And their Chocolate Chip Cookies? Words cannot describe. Whether trendsetting or tried-and-true, every idea in this book is freshly Baked.

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Editorial Reviews

Library Journal

Lewis and Poliafito left their advertising careers to open Baked, a small bakery/cafA� in the Brooklyn, NY, Red Hook district, in 2005. After a slightly rocky beginning, their delicious treats began attracting national media attention-their brownies appeared in O magazine, and they baked their Sweet and Salty Cake on the Martha Stewart Show-and things haven't slowed down since. Their recipes, many of them traditional favorites with a twist, range from Milk Chocolate Malt Ball Cake to Butterscotch Pudding Tarts. The authors have a nice style, and whimsical drawings and full-page color photos add to the book's appeal. For all baking collections.


—Judith Sutton

Product Details

ISBN-13:
9781584797210
Publisher:
Abrams, Harry N., Inc.
Publication date:
10/01/2008
Pages:
208
Sales rank:
242,662
Product dimensions:
9.24(w) x 10.88(h) x 0.99(d)
Age Range:
13 - 18 Years

Meet the Author

After years in the advertising business, Matt Lewis and Renato Poliafito decided to leave their day jobs and open a bakery in Red Hook, Brooklyn. Baked opened in January 2005 to instant rave reviews. The authors have been featured on Oprah, the Food Network, Martha Stewart’s daytime show, and the Today show. The bakery has been reviewed in countless magazines, both local and nationwide. Lewis and Poliafito live in New York City.

Tina Rupp is a New York–based photographer who specializes in photographing food and children. Her work can be found regularly in Food & Wine, Everyday with Rachael Ray, and Parenting magazines.

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