Anonymous
Posted November 19, 2007
For anybody who wants to raise money for their new business, this book is a must read. I am toying with the idea of starting a IT consulting company and this book has forced me to really think things through. It is not easy to get a succesful venture started and it helps if you do all the hard work before you meet with potential investors.
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Posted October 30, 2007
OK ¿ so you want to start a business but you do not have a Mickey Goldmill 'Rocky Balboa¿s trainer in the Rocky movies' in your corner. Well, you can get the next best thing -- Ed Rogoff¿s ¿Bankable Business Plans.¿ Rogoff¿s ¿Bankable Business Plans¿ guides you through the fundamentals of building a plan, illuminates some all too common errors, as well as uncommon successes, provides useful exercises to sharpen your message, and, in general, challenges you to take a disciplined and comprehensive approach to pursuing your dream of starting your own business. Writing a business plan is like training to be a boxer -- you need a plan and you have to work at. So fire up the laptop, fire up your heart by watching the old Rocky trailer ('type in 'Rocky trailer 1' into Google and you will see YouTube of it), open up Rogoff¿s book and start typing! Good Luck!
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Posted February 15, 2004
A very readable, straightforward guide to business plans that really have the ¿right stuff¿. Not a formula or a cookie cutter but a comprehensive guide to all the issues that need to be thought out and developed for a bullet proof plan, right down to how to present the plan in person. The book is written clearly with a welcome touch of humor. As an investment banker /entrepreneur who has written, evaluated, critiqued and funded or rejected countless business plans over many years, this is by far the best and most helpful guide book I have come across. Also useful if you are reviewing business plans of others as to what was not addressed and also as a reality check on a business in which you might be involved as a director, officer, lender or creditor. I highly recommend Bankable Business Plans.
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Posted February 11, 2004
Bankable Business Plans should not only be required reading for Business Majors, but should also be on everyone's library shelf. No matter what stage of life someone is in, this book can be a valuable tool.
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Posted February 12, 2004
I had the opportunity to use some of the sections for some projects I was working on and found the book clear concise and helpful
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Posted February 13, 2004
I recommend Bankable Business Plans to any individual who is considering starting a new business. As an entrepreneur and former business advisor at the New York Small Business Development Center, I found Rogoff's book clearly organized, easy to understand, entertaining, engaging, and explaining in simple terms how to effectively present financial data to lenders and investors.
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Posted February 11, 2004
I am a professor at the University of Missouri School of Journalism, I teach an online graduate course titled The Economics and Finance of the Media. The final project in the course is writing a business plan. Rogoff's Bankable Business Plans is a required text in course because it is a perfect guide for writing an excellent business plan. I've looked for years for a book that gives compelete details on how to write an excellent, salable business plan, and Rogoff's book accomplishes this brilliantly. It is well organized, thorough, and practical.
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Posted February 11, 2004
I know they say you are never too young but that aside, I highly recommend this book to anyone considering a business venture. Very well written and easy to follow.
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Posted February 11, 2004
Unlike many of the text available geared to business majors, I found the book comprehesive, clear, easy and fun to read, showing how to produce good financials, get bank loans. The book is helpful to professionals like myself, who work in the not-for-profit world that need to understand, talk the language of business and develop business plans as part of my responsibilites, but not necessarily part of my professional education and background,
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Posted February 17, 2004
I have seen many business plans that are counter productive. It is a process that is not intuitive. This book discusses the aims of a business plan and offers a great check-off list for plans that you will take to the bank. Highly recommended.
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Posted February 15, 2004
As a business consultant in the area of biotech I found the book exceptionally useful. Rogoff's book was the most important reference for me when we wrote our business plan; I get back to it often when I review business plans of other biotech start-ups. I highly recommend it to entrepreneurs (both experienced and beginners) and MBA students focusing on various industries.
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Posted February 17, 2004
The author's teaching experience really shows in this insightful and comprehensive manual. Written in a clear and down-to-earth fashion, not only does this book provide the reader with a step by step guide in developing a compelling business plan, but it also helps in clearly visualizing the actions necessary for success. The author's recommendation to use the RMA data to support a plan's financials is ingenious, since these are the very same numbers bankers and venture capitalists will be using in their decision to finance a plan. But the greatest benefit in using this book may be to ultimately convince the reader of the worthiness of his/her idea.
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More About This Textbook
Overview
The secrets behind creating compelling and successful business plans sure to attract financial backers are revealed step-by-step in this invaluable guide. Containing detailed information on Risk Management Association (RMA) data and clear explanations of the guidelines that banks, venture capital firms, and the Small Business Administration (SBA) use to grant loans and other financial support to businesses, the resource equips potential business owners with a wealth of knowledge on lending procedures. Hundreds of useful ideas for developing, operating, marketing, and building a profitable business are included as are copious examples and resources for further study. By demonstrating how to make each business plan uniquely suited to a particular endeavor—such as home-based businesses, sole proprietorships, and franchise operations—this comprehensive handbook ensures that anyone can embark on a new business venture with confidence.
Winner of the 2008 Silver Axiom Business Book Award in the category of Self-Employment/Home-Based Business.
What People Are Saying
Frank Hoy
Here's the book entrepreneurs have been waiting for . . . a no-nonsense approach to putting in writing what lenders and investors demand to see. [This book] tells entrepreneurs exactly how to pull together what they need before they see the people with the money. (Frank Hoy, professor of business, University of Texas-El Paso)Product Details
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Meet the Author
Edward G. Rogoff is the author of The Entrepreneurial Conversation. He is a professor in the department of management of the Zicklin School of Business and the academic director of the Lawrence N. Field Center for Entrepreneurship and Small Business at Baruch College. His articles have appeared in a variety of publications, including Family Business Review, Forbes, The Journal of Business and Entrepreneurship, and The New York Times. He is the founder of Newton Business Programs, an entrepreneurial-focused company which offers business training, and has served as a CEO for two media companies that owned more than 20 radio stations and as a consultant for a variety of businesses, including venture capital firms and entrepreneurs. He lives in New York City. Jeff Bezos is the founder and CEO of Amazon.com.
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