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From the Publisher
Praise for the printed edition:
A Basic Guide to Exporting is the text for Michigan State University’s Annual Community College Institute for International Business. Forty-four teachers from community college systems in 18 states participated in the Institute, learning how to develop new courses and internationalize existing courses. A Basic Guide to Exporting,10th Revised edition (ISBN: 9780160869532) is the recommended text for these courses.
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Excerpt from this blog:
MSU’s International Business Center (CIBER) is bringing community college business instructors back to school to help them learn the best ways to develop new classes or expand on the subject.
The International Trade Administration’s (ITA) Commercial Service is proud to partner on the initiative, in conjunction with the U.S. Department of Education.
CIBER uses ITA’s Basic Guide to Exporting to teach these instructors the basics of international business. An accompanying online portion provides slide shows and narratives that augment the text.
These tools aim to help teachers become comfortable with an important topic – doing business overseas – and give them a starting point for developing their own courses.
Community colleges may be overlooked in international business education, but these schools are great tools for helping drive export success.
“A lot of small business leaders seek additional skills by attending night classes at their local college,” said Thomas Hult, director of the CIBER program at Michigan State. The skills developed at community colleges can translate to success in the global marketplace.
Studies show international business is becoming a more common subject in community colleges. About 51 percent of community colleges offered courses in international business in 2008; four years later, it was 81 percent.