Battling Big Business: Countering Greenwash, Front Groups and Other Forms of Corporate Deception

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Overview

After big business suffered several spectacular media defeats, from the Mclibel suit where McDonalds won the suit but lost the war, to Monsanto’s underestimation of resistance to genetically modified organisms, corporations are fighting back. Hard. From surveillance to legal suits, from lobbyists crafting laws to PR groups’ greenwashing crimes Battling Big Business reveals how corporate giants attempt to control their "enemies"—and how groups and individuals can fight back.

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Product Details

  • ISBN-13: 9781567512243
  • Publisher: Common Courage Press
  • Publication date: 9/1/2002
  • Pages: 224
  • Product dimensions: 6.10 (w) x 9.20 (h) x 0.70 (d)

Table of Contents

Acknowledgements 8
Foreword 8
Introduction 11
A Keeping Up Appearances
1 The Spread of Greenwash 19
2 bp: Beyond Petroleum? 26
3 Dialogue: Divide and Rule 33
4 The Sponsorship Scam 44
5 The Greens Get Eaten 53
B Behind the Facade
6 Krafting a Smokescreen 56
7 Joining Forces: Big Business Rallies after Seattle 64
8 Using Libel Laws to Silence Critics 78
C Undercover Operations
9 McSpying 86
10 Garbology: Activist Trash as Corporate Treasure 98
11 Private Spooks: Wackenhut vs. Whistleblowers 107
12 Cyber-surveillance 114
13 Corporate Intelligence 125
14 Investigating and Exposing 137
15 Digging Up Astroturf 147
16 Obstructing the Mainstream: Lessons from Seattle 155
17 Communication Guerrillas: Using the Language of Power 166
18 Virtual Sabotage 177
19 Net.activism 181
Afterword: The Pandora Project 193
Notes on contributors 195
References and Notes 198
Index 219
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