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Bauhaus, Modernism, and the Illustrated Book

Overview

This lively and authoritative book explores the influence of the Bauhaus and modernism on typography and book design. Distinguished book designer and author Alan Bartram examines work by such key figures as Max Bill, F. T. Marinetti, El Lissitzky, László Moholy-Nagy, Jan Tschichold, and Paul Rand. All of the carefully chosen examples-some of which have not been previously reproduced-clearly demonstrate the modernist revolution that took place in graphic design. In an informative introductory essay, Bartram ...
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2004 Hardcover New 0300101171. New. No remainder marks.; 9.30 X 9 X 0.80 inches; 144 pages.

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Overview

This lively and authoritative book explores the influence of the Bauhaus and modernism on typography and book design. Distinguished book designer and author Alan Bartram examines work by such key figures as Max Bill, F. T. Marinetti, El Lissitzky, László Moholy-Nagy, Jan Tschichold, and Paul Rand. All of the carefully chosen examples-some of which have not been previously reproduced-clearly demonstrate the modernist revolution that took place in graphic design. In an informative introductory essay, Bartram surveys the German art and design school known as the Bauhaus. Under Walter Gropius, the Bauhaus intended to create an academic, theoretical, and practical synthesis of all forms of visual expression-a marrying of art, architecture, industry, and design that had never been attempted before. Although the Bauhaus existed for only fourteen years, from 1920 to 1934, Bartram asserts that its philosophy influenced the appearance of almost every kind of modernist artifact throughout the twentieth century and continues to do so today.Engagingly written and handsomely illustrated, this volume is a valuable resource for designers and book lovers everywhere.
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Editorial Reviews

Library Journal
The Bauhaus, a German art and design school that existed from 1920 to 1934, has been generally recognized for producing a direct, geometric style in architecture, graphic design, fine arts, and crafts. In this book, which contains almost as many illustrations as pages, experienced book designer Bartram (Five Hundred Years of Book Design) provides an original evaluation of the Bauhaus's influence on his craft. He looks at how book pages are visually organized by identifying and critiquing the techniques of several book designers, including John Baskerville, Max Bill, Giambattista Bodoni, Paul Rand, Jan Tschichold, and Willem Sandberg. Beyond that, he contrasts Bauhaus book design with preceding European traditions and also considers its influence later in the 20th century. This original and thought-provoking work is the companion volume to a traveling exhibit that will be housed at the North Carolina Museum of Art in Raleigh until August 29 and will then move to the Dayton Art Institute until January 2005. Highly recommended for art and design school libraries; academic and large public libraries should also consider.-Eric Linderman, East Cleveland P.L., OH Copyright 2004 Reed Business Information.
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Product Details

  • ISBN-13: 9780300101171
  • Publisher: Yale University Press
  • Publication date: 3/9/2004
  • Pages: 160
  • Product dimensions: 8.64 (w) x 9.86 (h) x 0.64 (d)

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