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As far as career opportunities go, network marketing is hard to beat. It costs almost nothing to start, allows for flexible hours, and paves the way for financial independence. Network marketing -- also known as direct selling and multi-level marketing -- has turned millions of people into successful business owners. But to truly reach their earning potential, network marketers need the right tools. Be a Network Marketing Superstar provides a proven 26-step program designed to help readers quickly become stars in...
As far as career opportunities go, network marketing is hard to beat. It costs almost nothing to start, allows for flexible hours, and paves the way for financial independence. Network marketing -- also known as direct selling and multi-level marketing -- has turned millions of people into successful business owners. But to truly reach their earning potential, network marketers need the right tools. Be a Network Marketing Superstar provides a proven 26-step program designed to help readers quickly become stars in this fast-growing and profitable industry. This powerful training manual shows readers how to:
• master the six core skills of successful network marketing
• sharpen their salesmanship
• become more persuasive
• build relationships
• overcome roadblocks
• radiate positive energy
• find and attract quality people
• be powerful coaches and mentors.
With equal parts advice and inspiration, as well as helpful worksheets and exercises, this indispensable guide gives network marketers the know-how and confidence they need to join the ranks of the top moneymakers.
From the INTRODUCTION
Here’s how network marketing works: As an independent representative (also known as a distributor, associate, consultant, member, or business owner) you form a partnership with a corporation that provides a product or service along with administrative and marketing support. With the corporation taking care of the back end of the business, you are free to focus on the frontline actions that produce income. Your income comes from selling products or services, and from recruiting others to sell products or services. The higher your total sales, the higher your income.
What makes network marketing so attractive is that it costs almost nothing to start and very little to run. There is no up-front capital investment required, apart from a small outlay for a starter kit, so you can own your own business without using your own funds or having to borrow capital. There is no ceiling on what you can earn, and you don’t have to sacrifice family and friends to join the highest echelon of achievers.
Most network marketers run their business from home, and they work it around their everyday life. Some opt to supplement the household income by working their business part-time while they, their spouse, or both of them continue in traditional employment. For others, their network marketing business is the sole source of household income.
Couples pooling their skills and resources to build a network marketing business together are becoming more common, allowing family to take center stage in their lives. No one way works better than others. The point of network marketing is to provide freedom and flexibility to fit your personal ambitions and circumstances. What counts is that you get to decide what’s best for your life.
Copyright 2007 by Mary Christensen and Wayne Christensen. Published by AMACOM Books, a division of the American Management Association. All rights reserved.
Foreword by Dianne Baldridge ix
Step One Dare to Dream 6
Step Two Set Your Sights 10
Step Three Believe You Can 16
Step Four Work the Plan 24
Step Five Don’t Reinvent the Wheel 37
Step Six Take Charge 43
Step Seven Work the Hours 46
Step Eight Master Six Core Skills 52
Step Nine Honor Your Planner 55
Step Ten Sell, Don’t Tell 60
Step Eleven Radiate Positive Energy 66
Step Twelve Focus on Relationships 70
Step Thirteen Keep It Simple 75
Step Fourteen Become an Effective
Step Fifteen Keep Finding New People 83
Step Sixteen Become a Mentor 89
Step Seventeen Embrace the Tools 93
Step Eighteen Keep Moving, Whatever
Step Nineteen Bend, Don’t Break 101
Step Twenty Manage Your Priorities 104
Step Twenty-One Don’t Let Fear Trample Your
Step Twenty-Two Fix What’s Faulty 114
Step Twenty-Three Lead by Example 117
Step Twenty-Four Keep Your Eye on the Ball 123
Step Twenty-Five Never Stop Learning 127
Step Twenty-Six Have Fun 130
A Few Final Thoughts 133
About the Author 143
Posted January 13, 2010
I Also Recommend:
It would have been great to have had this book back in 1995 with my first exposure to Network Marketing/MLM. The good news is it is here now.
Even if you think you know all about this business and industry you have much to learn or bring back to the front of your mind by reading this book. As an example, within the first five pages Mary reveals the well kept secret of success. "The secret is.......there is NO secret! There are NO shortcuts! There are NO excuses! There are NO trophies for trying! Although knowledge is a powerful asset, knowledge translated into ACTION is the winning formula. Above all, BELIEVE you can do it." There are another 120 well written pages of great insight and she waste not a one sharing her front line experiences.
This quick, easy to read, book is presented as if the author is sitting across the kitchen table having coffee, pleasant conversation, sharing her personal insights, as if personally coaching you on the business. The goal, to save you time, money, trial and error, and heartache. 26 individual "lessons" make this book fun and a good reference resource. This "book" will NOT make you a "Network Marketing Superstar;" BUT, taking "action" on the knowledge and information may accomplish that goal.
I recommend this book as well worth the time and money invested, making you a better person, business person, sponsor, and mentor.
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Posted December 22, 2013
This book did an amazing job of developing the framework needed for a strong business. This book is great for anyone looking to take their business to the next step or/and anyone looking to go back to the basics.
I've always believed success comes from doing the simple things well. I think Mary did a great job differentiating what is and is not important.
Posted June 10, 2010
No text was provided for this review.
Posted May 19, 2010
No text was provided for this review.