Table of Contents
Foreword............................................................................................... xi
Preface.................................................................................................xiii
Introduction........................................................................................xv
Ch. 1: BECOMING THE ORCHESTRATOR................................1
From Surveys to Synapses: A Journey to AI...................................... 2
The Key That Unlocked It All: Language.......................................... 3
The Shift............................................................................................... 5
Becoming an Orchestrator................................................................... 6
Elevating Performance: Bridging the Skills Gap................................ 7
A Mindset Shift.................................................................................... 8
Exercise: Enhancing Your Questioning Skills..................................10
Conclusion...........................................................................................10
Ch. 2: ASK AND IT IS GIVEN: A PRACTICAL GUIDE TO PROMPTING...... 13
The Rise of Generative AI..................................................................14
Generative AI Applications for Knowledge Workers...................... 15
How I Use AI on a Weekly Basis........................................................19
Prompting: The Art of Conversing with AI.....................................21
An Advanced Prompting Toolkit..................................................... 23
Improving Your Prompts.................................................................... 25
Choosing the Right Tool.................................................................... 28
Key Considerations for Choosing Your Tool.................................. 29
Conclusion.......................................................................................... 30
Ch. 3: WHAT IS AI AND HOW DOES IT LEARN?..........................31
Defining AI..........................................................................................31
AI Timeline: Key Milestones..............................................................35
Everyday AI......................................................................................... 36
Understanding the AI Effect.............................................................. 38
Building AI Systems........................................................................... 40
Machine Learning...............................................................................42
How Do Neural Networks Learn?..................................................... 46
Key Terms: Building Your AI Vocabulary....................................... 49
Conclusion.........................................................................................51
Ch. 4: AI APPLICATIONS............................................................... 53
Factors Influencing AI Applications..................................................53
AI Capabilities and Applications .....................................................55
AI’s Impact on Roles.......................................................................... 56
AI in Marketing.................................................................................. 58
AI in Sales........................................................................................... 60
AI in Operations.................................................................................62
AI in Finance...................................................................................... 64
AI in Product Development............................................................... 66
Finding the Right AI Applications....................................................67
Conclusion.......................................................................................... 69
Ch. 5: AI ORCHESTRATION AT SCALE.......................................71
The Role of the AI Orchestrator........................................................71
Becoming the Observer.......................................................................74
Personal AI Orchestration at Scale.................................................. 77
Task Automation................................................................................ 80
AI Agents............................................................................................ 83
From Models to Mature Systems: The Life Cycle of
Traditional Machine Learning..................................................... 89
AI Orchestration for the Enterprise................................................. 92
Level Setting........................................................................................ 95
Quantify and Assess.......................................................................... 97
AI Guidelines and Policies................................................................. 99
Training..............................................................................................103
Continual Empowerment.................................................................104
Measuring Impact..............................................................................106
Conclusion: From Personal Practice to Organizational Strategy..........111
Ch. 6: ETHICAL MACHINES.......................................................... 113
What Is Ethics?...................................................................................114
Levels of Risk.....................................................................................116
Narrow AI’s Limitations and Challenges.......................................119
AI Alignment.................................................................................... 130
Expanding AI-Related Laws.............................................................134
Intellectual Property: Creativity and Controversy in
the AI Era......................................................................................138
Safety and Security............................................................................141
Other Considerations.......................................................................146
Conclusion: Orchestrating the Future of AI...................................149
Ch. 7 A CHANGING TIDE: AI’S IMPACT ON SOCIETY............. 153
Digital Basics...................................................................................155
Exercise: Reflecting on the Evolution of Work...............................157
A Constant of Change......................................................................159
How AI Is “Actually” Changing Work............................................161
Making the Transition......................................................................164
Augmentation....................................................................................168
Conclusion....................................................................................... 171
Ch. 8 SHAPING THE FUTURE AS AN ORCHESTRATOR............ 173
Lessons from History: Jevons Paradox and the Luddites.............. 174
An Abundant Future........................................................................176
Empowering Everyone to Shape the Future....................................181
What Comes Next?............................................................................182
Navigating the Road Ahead.............................................................186
Embrace Your Role as the Orchestrator..........................................189
Orchestrating Your Future................................................................191
BIBLIOGRAPHY...................................................................... 193
INDEX........................................................................................ 195
