Bernard of Hollywood Pin-Ups: Guide to Pin-up Photography

Overview

The glamorous denizens of Hollywood in the fifties were doing what the whole of America could only dream about. Los Angeles was the permanently sunny city where the stars came out to play, while the rest of the country eagerly awaited the latest issue of Hollywood Dream Girls to pore over gorgeous in-ups of their favourite icons. When it came to these 'glamour' shots, the man they called Bernard of Hollywood was the best photographer in town. He was a German emigrant, seeing American stars with a fresh eye. He ...

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Overview

The glamorous denizens of Hollywood in the fifties were doing what the whole of America could only dream about. Los Angeles was the permanently sunny city where the stars came out to play, while the rest of the country eagerly awaited the latest issue of Hollywood Dream Girls to pore over gorgeous in-ups of their favourite icons. When it came to these 'glamour' shots, the man they called Bernard of Hollywood was the best photographer in town. He was a German emigrant, seeing American stars with a fresh eye. He fled before WW II, hopping onto a boat bound for LA instead of Brazil after watching a Clark Gable movie. He was hooked on fame and celebrity, teaching himself into the professional studio game, and helping to school other budding amateurs with his accessible how-to guide (included in this volume). After the war, America was booming; the films and adverts reflected this new optimism, and Bernard was the lens man of the Technicolor era. He was instrumental in discovering Marilyn Monroe — and soon became famous himself with his classic collection of the most beautiful women of the time, "Pin-Ups: One Step Beyond."The stars never shone as brightly as they did under Bernard's light bulbs.

Decades ago, a Hollywood publicity man needed an advertising shot for a nationally known hosiery manufacturer. Hundreds of pictures of beautiful models were taken by celebrity photographer Bruno Bernard before the one with the most beautiful legs was selected. The by-products of that photo shoot are collected in this heart-stopping book -- bathing belles, seductive vamps, and suntanned mermaids posing seductively and hoping to become the next Marilyn Monroe.

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Product Details

  • ISBN-13: 9783822871720
  • Publisher: Taschen America, LLC
  • Publication date: 5/1/1999
  • Pages: 160
  • Product dimensions: 9.08 (w) x 11.81 (h) x 0.48 (d)

Table of Contents

Foreword 6
Vorwort 8
Preface 10
A Step Beyond 12
Einen Schritt Weiter 14
Une Longueur D'Avance 16
Pin-Ups as an Art 22
Pin-Ups Als Kunstform 24
L'art de la Pin-Up 26
Models and Moods 56
Modell Und Stimmung 58
Le Choix du Modele et la Creation D'une Ambiance 60
Costuming and Background 88
Kleidung Und Hintergrund 90
Costumes et Arriere-Plans 92
Illustration Versus Photography 120
Illustration Kontra Fotografie 121
Illustration Contre Photographie 122
Composition and Lighting 123
Komposition Und Lichtfuhrung 124
Composition et Eclairage 125
Spark and Spontaneity in Posed Candids 156
Schwung Und Spontaneitat Im Inszenierten Schnappschuss 157
De la Spontaneite Dans Les Instantanes Poses 158
Credits 159
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