Better Broadcast Writing, Better Broadcast News / Edition 1

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Better Broadcast Writing, Better Broadcast News teaches students how to write with the conversational simplicity required for radio and TV. This text draws on the Emmy Award-winning author's decades of professional experience in broadcast journalism. In addition to writing, the text also discusses the other elements that make up a good story--producing, reporting, shooting, editing, and ethics. The author's real-world perspective conveys the excitement of a career in journalism.

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Product Details

  • ISBN-13: 9780205359943
  • Publisher: Taylor & Francis
  • Publication date: 10/1/2004
  • Edition description: New Edition
  • Edition number: 1
  • Pages: 272
  • Sales rank: 1,336,588
  • Product dimensions: 6.90 (w) x 9.00 (h) x 0.70 (d)

Table of Contents



1. The Right Words, the Right Stuff.

What You'll Learn—The Never Ending Story.

“Short” Is Better Than “Succinct.”

Learn These, for a Start.

Translating English into Better English.

Translating Other Tongues Iito English.

Be Dynamic When You Can.

Don't Get Tense Over the Tense.

Descriptive Versus Dull.

Judgmental Verbs May Be Accurate, but Wrong.

Words to Choose from, Carefully!

Judgmental Adjectives and Adverbs Usually Are Dreadfully Unnecessary.

Exercises to Hone Your Word Skills.

2. The Wrong Way to Write It.

What You'll Learn.

The Terms of the Story.

The Never Ending Story.

Don't Abb.

I Can't Hear You.

Turning Numbers into Words.

Turning $ into Dollars.

Sounding Smart, Saying It Right.

English 101, Revisited.

English 101, Revisited Yet Again.

When Time Doesn't Matter.

The Important Thing About Commas.

Giving It Some Punch.

Exercises to Hone Your Writing Skills.

3. Being Perfectly Clear.

What You'll Learn.

TMI (Too Much Information).

If It's a Question, Answer It.

Generalizing Is Always Wrong... or Is It, Generalizing Is Always Right?

Exercises to Hone Those Skills Even Sharper.

4. The Right Way to Write It.

What You'll Learn.

Giving Credit Only Where Credit Is Due.

Leaving Expert Judgment to Others.

You Don't Always Have to Attribute Things, Your Instructor Says.

Print Journalists Don't Write the Way They Talk.

Crowds, Dead or Alive.

Personalizing Complex Economics.

Take My Word for It.

The Final Potpourri.

Exercises to Further Hone Your Writing Skills.

5. Saying it Twice.

What You'll Learn.

The Terms of the Story.

Is That a Fact?

Is That Gobbledygook?

You've Got Your Bite, Now You Write.

Tag, You're It.

Exercises to Say it Twice.

6. The Story of the Story.

What You'll Learn.

The Terms of the Story.

Is That the Telephone Ringing?

Start Strong, End Strong.

The Sounds of Silence.

Exercises to Test Your Judgment.


7. Organizing Your Facts, Organizing Your Story.

What You'll Learn.

The Terms of the Story.

Giving New Meaning To “Running to the Bathroom.”

Figuring Out What to Keep, What to Cut.

What to Note After the Notes.

Exercises to Hone Your Organizing Skills.

8. Choosing Your Lead.

What You'll Learn.

The Terms of the Story.

Burial in My Darkest Hour.

How to Recognize the Lead If It Doesn't Recognize You.

Choosing One Lead from Among More Than One.

The Exception to Every Rule.

After You've Picked It, You Have to Write It.

Another Exception: Soft as You Go.

And on the Second Day...

Exercises to Put Your Lead in the Lead.

9. Choosing Your Close.

What You'll Learn.


When It's Too Early to Conclude Anything.

What Does It All Mean?

Where Does This Story Go Next?

The Point of the Point.

Exercises to Put an End to All This.


10. Proof Positive of Proofreading.

What You'll Learn.

What You are Looking For.

Finding Mistakes Before They Find You.

Pros Who Didn't Proofread.

Being Noisy.

Is It a Bother to Proofread?

No Excuse Is a Good Excuse.

Whoops, More Reasons to Proofread Aloud.

How to Almost Undo a Productive Career in Less Than Three Minutes.

Exercises to Hone Your Proofreading Skills.

11. The Correct Corrections.

What You'll Learn.

Bringing Out the Worst.

Just Follow the Roadmap.

Corrections from the Front of the Class.

Exercises to Correct any Lingering Incorrectness.


12. News Hunters and News Gatherers.

What You'll Learn.

The Terms of The Story.

Who Reports, Who Writes?

From the Melodramatic to the Mundane.

Making Sure You're Wired.

Wired Language, Your Language.

The Final Indispensable Tool.

How to Use the Final Indispensable Tool.

Forever Changing the Final Indispensable Tool.

An Even More Indispensable Tool: the Interview.

Not Every Interview Is a Blockbuster

The Curiosity Factor.

The Importance of Persistence.

Do Not Try This at Home... If It's Not Your Home.

A Few Tricks to Try at Home.

Intent on Silence.

Ask Before You Ask.

What They Call “Investigative Journalism.”

Exercises to Hone Your Newsgathering Skills.

13. Running in Place.

What You'll Learn.

The Terms of the Story.

Running Down Tips.

For a Common Cause.

If You Don't Like That Reason, How About This One?

Seeing Every Color, Every Hue.

Questions Where They're Not Allowed.

Exercises to Help You Run in Place.

14. Letting It All Hang Out.

What You'll Learn.

The Terms of the Story.

How a Rose Tells the Story.

When There's No Rose Left Alive.

Wallpaper, Instead of a Rose.

Fight to Avoid a Fight.

When There's Better Sound Than Just Words.

Microphones and Cameras Where They're Not Allowed.

Exercises to Put the Angels in Your Work.

15. Picture Worth a Thousand Words.

What You'll Learn.

The Terms of the Story.

Zooming to Dizzying Heights.

Zooming Cuts Both Ways.

Panning for Gold.

The Story's in the Background.

Who Framed Roger Rabbit?

Cut Away for a Cutaway.

Proving the Reporter Is There.

Where You Make It or Break It.

Exercises to Put Pizazz in the Picture.


16. If The Shoe Fits, Write It.

What You'll Learn.

The Terms of the Story.

The Shape of Your Script.

The Look of Your Script.

Slug Every Script.

Exercises to Fit in.

17. Fitting It All In.

What You'll Learn.

The Terms of the Story.

Taking the Lead, Closing It Out.

Filling in the Holes.

Bridging the Gap.

Change Your Pace.

Ending Your Show.

Teasing Your Audience.

Exercises to Line Up Your Rundown.

18. Even More Ways for Radio.

What You'll Learn.

The Voice of Authority.

Shifting Your Lead.

Let Us Count the Ways.

Look Who's Talking.

Exercises to Sound You Out About Sound.


19. Holding onto Your Sources.

What You'll Learn.

Hold On.

When You're Told Not to Tell.

Making Sure You Know What to Tell and How to Tell It.

Exercises to Hold onto Your Sources.

20. Holding onto Your Ethics.

What You'll Learn.

What Passes for the Truth.

No Question About Accuracy.

Fairness Above All.

Different Rights to Privacy.

Benefit of the Doubt on Libel.

Staging for the Stage.

Gifts Worth Too Much.

Checkbook Journalism.

Covering the Disorder, Not Creating It.

When You Don't Have to Treat Everyone Equally.

How Free Is Information.

Our Ethical Foundations.

21. Holding onto Your Dream (Or at Least, Getting Your Foot in the Door).

What You'll Learn.

How to Get There.

What to Take to Get There.

Once You've Gotten There.

And While You're There.

Exercises to Fulfill Your Dream.

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