Beyond the Aisle: Where Consumer Packaged Goods Brands Meet Technology to Drive Business Results

by Tim Ross

Overview

Everything you've ever wanted to know about using digital technology to market to today's consumers. From geofencing and gamification to the benefits of web-based CMS, this quick and easy guide covers all the bases.

Product Details

BN ID:	2940044512009
Publisher:	Tim Ross
Publication date:	04/24/2013
Sold by:	Smashwords
Format:	eBook
File size:	99 KB
Age Range:	18 Years

About the Author

Tim Ross is the CEO of SolutionSet, a leading digital consultancy based in San Francisco, CA. An author, blogger, and consultant, Tim has spent the past 18 years helping enterprise brands leverage web, mobile, and social technologies to drive business results. He has served in executive management positions at leading consulting firms, including Networkers, USWeb, and V2 Group. Prior to joining SolutionSet, Ross founded 3VR, a market leader in advanced video surveillance solutions for banks, retailers, and government organizations.