Beyond the Hype: Rediscovering the Essence of Management

Beyond the Hype: Rediscovering the Essence of Management

by Robert G. Eccles, James D. Berkley, Nitin Nohria
     
 

This is a reprint of a previously published work. It deals with good mangement based on action and the judgment of the individual manager on deciding
appropriate action.  See more details below

Overview

This is a reprint of a previously published work. It deals with good mangement based on action and the judgment of the individual manager on deciding
appropriate action.

Editorial Reviews

Publishers Weekly - Publisher's Weekly
Countering established business planning and design approaches, the authors, faculty members of the Harvard Business School, propose a more ``robust,'' action-oriented manager, characterized as flexible, pragmatic and skilled in the use of language. Research based on wide-ranging, on-site interviews examine, dissect and reconstruct the managerial dynamics in various companies. Although the authors, who use ``she'' and ``her'' as general referential pronoun, disclaim academic jargon, their theoretical, clause-ridden syntax often contradicts rather than highlights the book's central call for direct, effective communication. (Nov.)
Barbara Jacobs
Harvard professor Eccles and others argue, documented with footnotes and corporate histories, that language--or effective rhetoric--is the root of all good management. They are persuasive as they discuss the concept that the right words, employed in the right way, will prompt the right actions. Comparisons and contrasts are offered--for example, between the visions of General Electric CEO "Neutron Jack" Welch and his counterpart at General Motors, Roger Smith. Welch created "boundaryless" and "workout"--ideas that were ambiguous yet effective in changing his corporation. Bound up in academic rhetoric a bit too stiff at times for modern managers to wade through, these propositions nonetheless have substantial appeal.
Booknews
The authors, from Harvard Business School, argue that the basics of effective management are relatively timeless, in contrast to the ever proliferating business buzzwords and models. Using case studies of successful managers and organizations, they advocate an "action perspective" that highlights the judgment of the individual manager in confronting the constant challenges of organizational life. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Product Details

ISBN-13:
9780875843315
Publisher:
Harvard Business Review Press
Publication date:
01/28/1992
Pages:
278
Product dimensions:
6.39(w) x 9.55(h) x 1.11(d)

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