Tenet Partners today announced that Barnes & Noble was named the number 1 retailer in a study of the Top 20 Most Powerful Back-to-School retail brands. Tenet Partners is a leading brand innovation and marketing firm, and its annual study of approximately 10,000 consumers and business decision-makers found that Barnes & Noble has the highest […]
Just because your kid is athletic or a sports fanatic (or both!), doesn’t mean they can’t also be a devoted bookworm. After all, watching sports and playing sports are fun, but when you need a little downtime, it’s also nice to read…about sports! Here are ten books that combine the best of both worlds for sports fans, trivia […]