Big Media, Big Money: Cultural Texts and Political Economics

Big Media, Big Money: Cultural Texts and Political Economics

by Ronald V. Bettig, Jeanne Lynn Hall
     
 

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Big Media, Big Money is a lively and scathing critique of the contemporary communications industry. With three new chapters on the film industry, the music industry, and “ad creep,” the second edition takes a critical look at the ways that mass media and corporations shape our education, entertainment, and culture.See more details below

Overview

Big Media, Big Money is a lively and scathing critique of the contemporary communications industry. With three new chapters on the film industry, the music industry, and “ad creep,” the second edition takes a critical look at the ways that mass media and corporations shape our education, entertainment, and culture.

Editorial Reviews

Choice
Recommended.
Journalism And Mass Communication Educator
This book [stands] out for its clarity, its reliance on solid research, and its crucially important and relevant arguments.
Journal Of Communication
Many books seek to achieve timeliness and transcendence by addressing both crucial debates of the day and long-standing theoretical debates within the field. Few achieve that goal. Among those few is Big Media, Big Money, which takes on controversies over deregulation and continuing tensions between cultural studies and political economy. In a tour de force, the authors balance these concerns, contributing to each debate while presenting cogent analyses of media corporations and their impact on the quality of cultural life and democratic processes. They do so in lively, accessible prose, which is no small feat.
Janet Wasko
Big Media, Big Money is a refreshing and lively overview of the key components of the media system—from movies to music to the commercialization of education. Bettig and Hall have effectively melded political economy and cultural studies in this engaging and accessible book.
CHOICE
Recommended.
Linda K. Fuller
An eminently helpful and eye-opening book, Big Media, Big Money provides a timely critique of what George Gerbner aimed to confront in his organization called the Cultural Environment Movement. Because Bettig and Hall do such a good job here of outlining histories, politics, economics, and socio-cultural implications of various media machinations, Big Media, Big Money would make an ideal text for any number of media courses. It not only explains how media works, it also provides invaluable examples and case studies of the symbiosis between the various media at play in our societies. I would highly recommend it for a course on media criticism, while the explanations and arguments about advertising make it equally applicable for those courses.
Henry Giroux
The new edition of Big Media, Big Money could not have come at a more important time. This may be the most important book written on the various ways in which power, capital, and politics combine to undermine the media saturated culture that is undoing any vestige of democratic values, identities, and hopes. But this is more than a powerful criticism of the media in its multiple variants, it is also a road map for citizens who want to fight back, who believe that a critical and informed formative culture is fundamental to any viable notion of democracy. Any one who wants to understand the both the destructive power and democratic possibilities of the media in today's world has to read this book.
Robert W. McChesney
In Big Media, Big Money, Ronald Bettig and Jeanne Hall have brought their careers' worth of experience together to produce perhaps the single best exposition of the political economy of the media that I have seen. It is a thrilling, provocative, and highly original book that weaves issues like the commercialization of education into the narrative. I recommend it unconditionally for classroom use.
Eileen R. Meehan
Bettig and Hall have done it again! The second edition of Big Media, Big Money expands and updates the original’s engaging overview of the American media system and its intermixture of new and traditional technologies. Big Media, Big Money explains how the concentration of ownership, the structure of media companies, and advertisers’ demands combine to limit what can be asked, said, or depicted in the media. Given the emphasis on what we can do from the grass roots to remedy this situation, this book is particularly relevant and timely.

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Product Details

ISBN-13:
9781442204294
Publisher:
Rowman & Littlefield Publishers, Inc.
Publication date:
05/04/2012
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
384
File size:
1 MB

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