Blog, Inc.: Blogging for Passion, Profit, and to Create Community

Blog, Inc.: Blogging for Passion, Profit, and to Create Community

4.3 7
by Joy Deangdeelert Cho
     
 

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With roughly 95,000 blogs launched worldwide every 24 hours (BlogPulse), making a fledgling site stand out isn't easy. This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a

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Overview

With roughly 95,000 blogs launched worldwide every 24 hours (BlogPulse), making a fledgling site stand out isn't easy. This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world.

Learn how to: - Design your site
- Choose the right platform
- Attract a fan base
- Finance your blog
- Maintain work/life balance
- Manage comments
- Find content inspiration
- Overcome blogger's block
- Choose the right ads
- Develop a voice
- Protect your work
- Create a media kit
- Leverage your social network
- Take better photographs
- Set up an affiliate program
- Partner with sponsors
- Build community
- Go full-time with your blog
- And more!

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Editorial Reviews

From the Publisher
"Blog, Inc. really reads like an inspiring conversation with a great friend who is offering you her best advice over a good cup of coffee. Packed with insights for everyone from seasoned bloggers to those just starting out, Joy offers wisdom on how to create community while translating your passions into an inspiring online presence."
-Sarah Walker, The Curated House blog"

This book will be your new best friend and number-one resource-a true modern-day business school for blogging! Joy's advice, tips, and personal blog insight is phenomenal!"
- Erica Domesek, P.S. I Made This..."

If the physical world of blogging is about fostering a sense of community, then Blog, Inc. is its new manifesto."
-The Glitter Guide"

If starting a blog was like embarking on a safari expedition, Joy Cho is the knowledgeable tour guide we'd want by our side."
-Taylor Combs, Martha Stewart Living"

Good for both newbies and those who want to take their site to the next level."
- Dorkys Ramos, Dry As Toast blog

Product Details

ISBN-13:
9781452107202
Publisher:
Chronicle Books LLC
Publication date:
09/19/2012
Pages:
184
Sales rank:
130,100
Product dimensions:
5.50(w) x 7.90(h) x 0.60(d)

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What People are saying about this

From the Publisher
"Blog, Inc. really reads like an inspiring conversation with a great friend who is offering you her best advice over a good cup of coffee. Packed with insights for everyone from seasoned bloggers to those just starting out, Joy offers wisdom on how to create community while translating your passions into an inspiring online presence."
-Sarah Walker, The Curated House blog

"This book will be your new best friend and number-one resource-a true modern-day business school for blogging! Joy's advice, tips, and personal blog insight is phenomenal!"
- Erica Domesek, P.S. I Made This...

"If the physical world of blogging is about fostering a sense of community, then Blog, Inc. is its new manifesto."
-The Glitter Guide

"If starting a blog was like embarking on a safari expedition, Joy Cho is the knowledgeable tour guide we'd want by our side."
-Taylor Combs, Martha Stewart Living

"Good for both newbies and those who want to take their site to the next level."
- Dorkys Ramos, Dry As Toast blog

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Meet the Author

Joy Deangdeelert Cho is a graphic designer, blogger, food enthusiast, and coauthor of Creative, Inc. She worked with numerous fashion clients in New York before launching her own design business and beloved blog, Oh Joy!, in 2005. In addition to running her blog, she now designs textiles, packaging, and branding for clients in the fashion and food industries, consults other creative businesses through her Rx program, and has a product line of stationery and wallpaper. Joy lives in Los Angeles with her husband, daughter, and three cats.

Grace Bonney is the creator of Design*Sponge, the award-winning home and product design Web site. She founded the Design*Sponge Biz Ladies series, a traveling event designed to connect women running their own design-based businesses. Grace lives in Brooklyn.

Meg Mateo Ilasco is a designer, illustrator, and writer. A serial entrepreneur, she launched her first business in 1999, and is the author of three books on the topic: Craft, Inc., Creative, Inc., and Mom, Inc. Meg lives in the San Francisco Bay Area.

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Blog, Inc.: Blogging for Passion, Profit, and to Create Community 4.3 out of 5 based on 0 ratings. 7 reviews.
Anonymous More than 1 year ago
This book is a great book for people starting their blogs. I'm someone who has had an amateur blog up and running for about two years now, and recently switched platforms to a) rid me of my not-very-technology savvy frustration and b) help me transition from amateur to a serious blogger (perhaps even professional). While the book has given me a few a-ha! ideas, many of which come from the Q&A sections of the book, I can't say it was particularly helpful or "Whack On The Side Of The Head" worthy. I was especially hoping for more in the "how to develop your readership" area, but alas, no other ideas than to post comments on other blogs in a way that doesn't look like spam. Again, great basic information but as so many others said, if you've had your blog up and running for awhile, you're very likely to have surpassed the knowledge given in this book.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Hi,i'm FunGirl22,and i reviw blogs!if you want me to reviw yours,i'd be happy to!here's how it works,the stars in upper righ corner is what i use to rate the blog.1=could use alto of work 2= could use some work 3= ok 4=great!5=Amazing!i love this blog! Then i say what i liked/disliked about it,and my favorite part!im doing mac2012 blog tommorow,hopfuly!go to blog res two/three to read my reviws!im starting soon!~FunGirl22
Anonymous More than 1 year ago
I did
Anonymous More than 1 year ago
Help me rachel
Anonymous More than 1 year ago
Can i make a blog?