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Blogging Heroes: Interviews with 30 of the World's Top Bloggers

Overview

They've gained a loyal following that continues to grow. They write about everything from business trends and the inner workings at Microsoft to parenting tips, personal secrets, and prolonging the life of your vehicle. They're passionate about their subjects and about the free expression of blogging. And they're even more passionate about being passionate.

They are thirty of the nation's most successful bloggers, and their stories and ...

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Overview

They've gained a loyal following that continues to grow. They write about everything from business trends and the inner workings at Microsoft to parenting tips, personal secrets, and prolonging the life of your vehicle. They're passionate about their subjects and about the free expression of blogging. And they're even more passionate about being passionate.

They are thirty of the nation's most successful bloggers, and their stories and secrets—in their own words—fill these pages.

Technorati lists well over 102 million blogs, yet in such a sea of content, these bloggers stand out. Their voices are heard, their words are read, and their messages have an impact. In this fascinating and intimate look at the blogosphere, these influential and innovative individuals tell you what it takes to achieve blogging success.

If you've even thought about starting a blog, you can't afford to miss this wisdom.

the bloggers

  • Dave Taylor The Intuitive Life Business Blog
  • Chris Anderson The Long Tail
  • Gina Trapani Lifehacker
  • Ina Steiner AuctionBytes
  • Mary Jo Foley All About Microsoft
  • Dave Rothman TeleRead
  • Frank Warren PostSecret
  • Mike Masnick Techdirt
  • Mark Frauenfelder BoingBoing.net
  • Robert Scoble Scobleizer
  • Peter Rojas Engadget
  • John Neff Autoblog
  • Ken Fisher Ars Technica
  • Deborah Petersen Life in the Fast Lane
  • Joel Comm JoelComm.com
  • Brian Lam Gizmodo
  • Kristin Darguzas ParentDish
  • Chris Grant Joystiq
  • Scott McNulty The Unofficial Apple Weblog
  • Philipp Lenssen Google Blogoscoped
  • Brad Hill Weblogs, Inc.
  • Steve Rubel Micro Persuasion
  • Rebecca Lieb ClickZ
  • Deidre Woollard Luxist
  • Gary Lee An Internet Marketing Web Site
  • Richard MacManus Read/WriteWeb
  • Eric T. Internet Duct Tape
  • Victor Agreda DIY Life
  • Steve Garfield Steve Garfield's Video Blog
  • Grant Robertson Download Squad
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Editorial Reviews

From Barnes & Noble
There are millions of blogs, but only a tiny fraction have "hit the big time," i.e., built real audiences and influence, sometimes even earned real money. If you'd like to do any of those things, learn from the folks who've already done them. This book interviews 30 "blogging heroes" -- and, through them, it delivers insights you won't find anywhere else.

You'll meet welcome voices like Dave Taylor, whose computing help blog now attracts a million visitors a month. Here's Peter Rojas, who built Engadget into one of the Web's premier sites for the electronic gizmo freaks among us. Here's LifeHacker's Gina Trapani, whose personal productivity site's twice been honored by Time magazine. Their advice? Solid and wide-ranging, touching everything from self-promotion to software tools, finding your focus to fixing your foul-ups. The net result: a book capable of inspiring (or reinspiring) just about any blogger. Bill Camarda, from the January 2008 Read Only

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Product Details

  • ISBN-13: 9780470197394
  • Publisher: Wiley
  • Publication date: 12/5/2007
  • Edition number: 1
  • Pages: 298
  • Product dimensions: 6.10 (w) x 9.00 (h) x 1.20 (d)

Meet the Author

Michael A. Banks has written more than forty books, including the bestseller Crosley: Two Brothers and a Business Empire that Transformed the Nation. Online since 1979, he wrote some of the first hands-on guides introducing people to the online world and such services as CompuServe, AOL, and Prodigy, as well as the pre-Web Internet. He has also chronicled online activities for Windows magazine, Computer Shopper, PCMagazine, PC World, BYTE, and other publications.
An enthusiastic blogger, Banks has participated in online communities for more than a quarter-century. He sees blogging as the cottage industry of the 21st century, and foresees a variety of new Internet-based business categories changing the shape of business over the next decade.

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Table of Contents

Preface.

Acknowledgments.

Introduction.

1 Dave Taylor: The Intuitive Life Business Blog.

2 Chris Anderson: The Long Tail.

3 Gina Trapani: Lifehacker.

4 Ina Steiner: AuctionBytes.

5 Mary Jo Foley: All about Microsoft.

6 David Rothman: TeleRead.

7 Frank Warren: PostSecret.

8 Mike Masnick: Techdirt.

9 Mark Frauenfelder: BoingBoing.net.

10 Robert Scoble: Scobleizer.

11 Peter Rojas: Engadget.

12 John Neff: Autoblog.

13 Ken Fisher: Ars Technica.

14 Deborah Petersen: Life in the Fast Lane.

15 Joel Comm: JoelComm.com.

16 Brian Lam: Gizmodo.

17 Kristin Darguzas: ParentDish.

18 Chris Grant: Joystiq.

19 Scott McNulty: The Unofficial Apple Weblog.

20 Philipp Lenssen: Google Blogoscoped.

21 Brad Hill: Weblogs, Inc.

22 Steve Rubel: Micro Persuasion.

23 Rebecca Lieb: ClickZ.

24 Deidre Woollard: Luxist.

25 Gary Lee: An Internet Marketing Web Site.

26 Richard MacManus: Read/WriteWeb.

27 Eric T.: Internet Duct Tape.

28 Victor Agreda, Jr.: DIY Life.

29 Steve Garfield: Steve Garfield’s Video Blog.

30 Grant Robertson: Download Squad.

Further Reading.

Index.

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Sort by: Showing 1 Customer Reviews
  • Posted March 11, 2009

    more from this reviewer

    I Also Recommend:

    An Unexpected Treat

    "Blogging Heroes" is one of those rare reads that takes you completely by surprise. I had purchased this book hoping to get a few tips and quite honestly was not expecting too much. By the conclusion though I have walked away much smarter about the topic of blogging - who the major players are and how to create, maintain, or grow a successful blog. The author provides a great formula for his book - he interviews 30 people known for blogging, provides a description of their background and work, asks them a series of questions concerning success factors and challenges, and highlights each interview at the end of each chapter. From this I was able to get an overview of blogging, who the major contributors are in diverse subject matter, identify success trends that I plan to use on my blog, and finally receive a list of great blogs and books which were presented in the book. Definitely worth the price and time to read - recommended.

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