The Bloomberg Way: A Guide for Reporters and Editors

The Bloomberg Way: A Guide for Reporters and Editors

by Matthew Winkler, Jennifer Sondag
     
 

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The Bloomberg Way is the style and reporting guide of Bloomberg News, the leader in global financial and business journalism. It will put any writer in a position to tell the story of money with accuracy and authority. The 25th Anniversary Edition, written by Editor-in-Chief Matthew Winkler, uses real examples of award-winning journalism to

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Overview

The Bloomberg Way is the style and reporting guide of Bloomberg News, the leader in global financial and business journalism. It will put any writer in a position to tell the story of money with accuracy and authority. The 25th Anniversary Edition, written by Editor-in-Chief Matthew Winkler, uses real examples of award-winning journalism to demonstrate:

  • Guiding principles and ethical standards that have made Bloomberg News a household name
  • Bloomberg's famous Five Fs of quality reporting: factual, first, fastest, final and future
  • Emphasis on transparency, substantiated assertions, reinforced leads and objective reporting
  • Sound editorial process, from pitching stories and interviewing through writing, editing and publication

In today's global economy, news stories often have an immediate impact, amplifying the need for accurate and dependable reporting. Following The Bloomberg Way, seasoned and aspiring journalists learn how to embrace this reality while increasing readership, maintaining integrity and pursuing journalistic excellence.

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Product Details

ISBN-13:
9781118842263
Publisher:
Wiley
Publication date:
03/17/2014
Series:
Bloomberg Series
Edition description:
Anniversar
Pages:
304
Sales rank:
658,245
Product dimensions:
6.80(w) x 8.90(h) x 1.00(d)

Meet the Author

MATTHEW WINKLER is Editor-in-Chief of Bloomberg News. Prior to founding the newsorganization at Bloomberg LP, he was a reporter for the Wall Street Journal.

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