Blue Mountain: Turning Dreams into Realityby Susan Polis Schutz
This story is a riveting account of the mistakes Susan and Stephen made, the solutions they designed, the/i>
Blue Mountain is a tale of love, hardship, triumph, and success. It is the true story of Stephen Schutz and Susan Polis Schutz and their most unusual and often challenging ventures: Blue Mountain Arts greeting card company and its Internet site.
This story is a riveting account of the mistakes Susan and Stephen made, the solutions they designed, the successes they reached, and the personal and professional lessons they learned. This book gives you an excellent opportunity to learn from the Schutzes' experiences and insights.
In the late 1960's, Susan and Stephen were two idealistic, recent college graduates -- he, an artist with a Princeton Ph.D. in theoretical physics, and she, a teacher and a writer. One day, they decided to silk-screen posters that combined their art and poetry. They travelled around the country selling their posters while living out of a bright yellow, pickup-truck camper. Thus, Blue Mountain Arts was born.
This book is for anyone who ever had a dream. It is about standing up and fighting for that dream and turning it into reality.
- Blue Mountain Arts, Inc.
- Publication date:
- Product dimensions:
- 6.16(w) x 9.70(h) x 1.16(d)
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One of the most inspiring entrepreneurial success stories I've read in a long time. I always counsel my students and clients to figure out who they are and what they value - and build their businesses around *that.* For some reason, this seems to be a hard lesson for many people to absorb. Susan Polis Schutz's story offers proof that: 1. A highly successful business can be started on a shoestring 2. Success does not mean you have to check your values at the door 3. Treating people right is not only the right thing to do... it's good business 4. The 'good guys' can win - and win big -even in the face of underhanded competition from unethical multi-billion dollar corporations.