Bookmaking: The Illustrated Guide to Editing/Design/Production / Edition 3

Bookmaking: The Illustrated Guide to Editing/Design/Production / Edition 3

by Marshall Lee
     
 

ISBN-10: 0393730182

ISBN-13: 9780393730180

Pub. Date: 02/28/2004

Publisher: Norton, W. W. & Company, Inc.

The unchallenged bible of the publishing industry, Bookmaking is the introduction to editing, design, and production for newcomers, acclaimed as the premier text for students as well as a comprehensive reference for experienced hands. First issued in 1965 and revised in 1979, it has now been thoroughly reorganized and updated to reflect the profound changes in the

Overview

The unchallenged bible of the publishing industry, Bookmaking is the introduction to editing, design, and production for newcomers, acclaimed as the premier text for students as well as a comprehensive reference for experienced hands. First issued in 1965 and revised in 1979, it has now been thoroughly reorganized and updated to reflect the profound changes in the bookmaking process and in publishing practices in the twenty-first century.
The computer-centered method of getting from the author's conception to completed print-or electronic-book has come to dominate publishing, involving not only the setting of type but also the preparation of manuscripts, editing, illustration creation and processing, page makeup, color separation, and preparation for printing. Even more significant than its use for these individual procedures is the computer's role in creating an integrated system that is greater than the sum of its parts.
Covering all the publishing processes up to distribution, Bookmaking addresses the needs of publishing professionals, whether they do the work themselves in-house or have it done to their specifications by outside suppliers. But this new edition is not only about technological change; all aspects of bookmaking have been reconsidered. The text that served the industry for nearly three decades has been updated where appropriate, while still providing the unchanging facts and principles of book craft.

Product Details

ISBN-13:
9780393730180
Publisher:
Norton, W. W. & Company, Inc.
Publication date:
02/28/2004
Edition description:
Third Edition
Pages:
512
Product dimensions:
7.40(w) x 10.30(h) x 1.60(d)

Table of Contents

Read This First7
Preface to the Third Edition9
Special Notes13
A.The History23
B.Overview33
C.The Profession37
1.Editing39
2.Design & Production50
D.Basic Knowledge63
3.The Computer65
4.Editorial89
5.Typography109
6.Composition136
7.Illustration150
8.Illustration Production164
9.Page-Makeup177
10.Prepress185
11.Paper199
12.Plates & Printing207
13.Binding220
14.Estimating Cost245
15.Schedules & Records252
16.Electronic Publishing258
E.Procedure261
Editorial263
17.Concept & Acquisition263
18.Working with Marketing270
19.Working with Manuscripts277
20.Working with Design & Production286
Design294
21.Analysis294
22.Creative Solutions307
23.The Basic Decisions320
24.The Text Plan334
25.Sample Pages346
26.Illustration Layout258
27.Frontmatter, Part Titles, & Backmatter366
28.Special Design Problems389
29.Binding Design399
Production418
30.Ordering Composition418
31.Castoff & Makeup423
32.Ordering Prepress431
33.Ordering Paper434
34.Ordering Printing439
35.Ordering Binding443
36.Co-Productions445
Appendix451
Index475

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