The Business of Technology: Digital Desktop Publishing / Edition 1

The Business of Technology: Digital Desktop Publishing / Edition 1

by Susan Lake, Karen Bean
     
 

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ISBN-10: 0538444517

ISBN-13: 9780538444514

Pub. Date: 04/01/2012

Publisher: Cengage Learning

THE BUSINESS OF TECHNOLOGY: DIGITAL DESKTOP PUBLISHING is a concept-based, activity-driven textbook that includes the business aspects of desktop publishing. The text uses generic instructions for its numerous activities with downloadable software-specific instructions for the activities available on the product Web site. End-of-Unit projects reinforce skills

Overview

THE BUSINESS OF TECHNOLOGY: DIGITAL DESKTOP PUBLISHING is a concept-based, activity-driven textbook that includes the business aspects of desktop publishing. The text uses generic instructions for its numerous activities with downloadable software-specific instructions for the activities available on the product Web site. End-of-Unit projects reinforce skills learned, apply decision making, and allow students to pull together a portfolio of their work.

Product Details

ISBN-13:
9780538444514
Publisher:
Cengage Learning
Publication date:
04/01/2012
Series:
Graphic Design Promotion Series
Edition description:
New Edition
Pages:
406
Product dimensions:
8.70(w) x 12.20(h) x 0.90(d)

Related Subjects

Table of Contents

UNIT 1: The World of Desktop Publishing. 1. Getting Started with DTP. 2. Planning Your Document. 3. Creating Your Document. 4. Importing Graphics. Project 1. UNIT 2: Design Principles. 5. Planning for Focus and Flow. 6. Understanding Design Elements. 7. Using Other Design Tools. Project 2. UNIT 3: Typography Principles. 8. Learning Font Basics. 9. Selecting Fonts. 10. Understanding Spacing. 11. Using Special Characters. Project 3. UNIT 4: Communicating with Color. 12. Understanding Color. 13. Using Color Libraries and Options. 14. Distinguishing Print and Web Colors. Project 4. UNIT 5: Designing with Images. 15. Modifyng Bitmap Graphics. 16. Incorporating Vector Graphics. 17. Using Digital Photography. 18. Working with Objects. Project 5. UNIT 6: Business Publications. 19. Maximizing Production Time. 20. Using Logos. 21. Designing Newsletters. 22. Publishing to a Professional Printing Service. 23. Creating Yearbooks. 24. Using the Business of Technology. Project 6. Appendix A: Future Business Leaders of America Phi Beta Lambda. Appendix B: File Formats. Glossary. Index.

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