On Hollywood: The Place, The Industry

On Hollywood: The Place, The Industry

by Allen J. Scott
     
 

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ISBN-10: 0691116830

ISBN-13: 9780691116839

Pub. Date: 10/25/2004

Publisher: Princeton University Press

Why is the U.S. motion picture industry concentrated in Hollywood and why does it remain there in the age of globalization? Allen Scott uses the tools of economic geography to explore these questions and to provide a number of highly original answers. The conceptual roots of his analysis go back to Alfred Marshall's theory of industrial districts and pick up on modern

Overview

Why is the U.S. motion picture industry concentrated in Hollywood and why does it remain there in the age of globalization? Allen Scott uses the tools of economic geography to explore these questions and to provide a number of highly original answers. The conceptual roots of his analysis go back to Alfred Marshall's theory of industrial districts and pick up on modern ideas about business clusters as sites of efficient and innovative production. On Hollywood builds on this work by adding major new empirical elements. By examining the history of motion picture production from the early twentieth century to the present through this analytic lens, Scott is able to show why the industry (which was initially focused on New York) had shifted the majority of its production to Southern California by 1919. He also addresses in detail the bases of Hollywood's long-standing creative energies and competitive advantages. At the same time, the book explores the steady globalization of Hollywood's market reach as well as the cultural and political dilemmas posed by this phenomenon. On Hollywood will appeal not only to general readers with an interest in the motion picture industry, but also to economic geographers, business professionals, regional development practitioners, and cultural theorists as well.

Product Details

ISBN-13:
9780691116839
Publisher:
Princeton University Press
Publication date:
10/25/2004
Pages:
264
Product dimensions:
6.00(w) x 9.30(h) x 0.80(d)

Table of Contents

List of Figuresvii
List of Tablesix
Prefacexi
Chapter 1Preliminary Arguments: Culture, Economy, and the City1
Chapter 2Origins and Early Growth of the Hollywood Motion Picture Industry11
Chapter 3A New Map of Hollywood35
Chapter 4The Other Hollywood: Television Program Production61
Chapter 5Dream Factories: Studios, Soundstages, and Sets79
Chapter 6The Digital Visual Effects Industry95
Chapter 7Local Labor Markets in Hollywood117
Chapter 8Hollywood in America and the World: Distribution and Markets138
Chapter 9Cinema, Culture, Globalization159
References177
Index189

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