Marketing That Matters: 10 Practices to Profit Your Business and Change the World

Marketing That Matters: 10 Practices to Profit Your Business and Change the World

by Chip Conley, Eric Friedenwald-Fishman
     
 

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ISBN-10: 1576753832

ISBN-13: 9781576753835

Pub. Date: 10/28/2006

Publisher: Berrett-Koehler Publishers, Inc.

Written by two down-to-earth, experienced entrepreneurs, this work is an in-the-trenches guide to building a marketing plan that embodies personal values instead of exploiting them.

Overview

Written by two down-to-earth, experienced entrepreneurs, this work is an in-the-trenches guide to building a marketing plan that embodies personal values instead of exploiting them.

Product Details

ISBN-13:
9781576753835
Publisher:
Berrett-Koehler Publishers, Inc.
Publication date:
10/28/2006
Series:
Social Venture Network Series
Edition description:
1ST
Pages:
216
Product dimensions:
5.54(w) x 8.54(h) x 0.57(d)

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