Bernie Lubbers is the Whiskey Professor for Beam Global Spirits and Wine - the best job title on the planet. Before becoming a Whiskey Professor Bernie was a comedian for 25 years and knows how to tell a story. He was named Global Whiskey Ambassador of the Year, 2009 by Whiskey Magazine.
Bourbon Whiskey: Our Native Spiritby Bernie Lubbers
Travel the Whiskey Trail and around the country with whiskey professor Bernie Lubbers as he reveals the history and process of making and selling America's native spirit. Sharing his homespun Kentucky wisdom and outrageous whiskey adventures Bernie engages the reader with humorous tales throughout the book. But, Bourbon Whiskey our Native Spirit isn't all fun and
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Travel the Whiskey Trail and around the country with whiskey professor Bernie Lubbers as he reveals the history and process of making and selling America's native spirit. Sharing his homespun Kentucky wisdom and outrageous whiskey adventures Bernie engages the reader with humorous tales throughout the book. But, Bourbon Whiskey our Native Spirit isn't all fun and games. The Whiskey Professor enlightens with a rock solid history of the spirit, the industry and its legends. Readers will also be delighted with bourbon and whiskey recipes for drinks and food contributed by bars and restaurants along the Whiskey Trail and the professors own family archives.
- Blue River Press
- Publication date:
- Sold by:
- Barnes & Noble
- NOOK Book
- File size:
- 3 MB
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I actually had the pleasure of meeting Bernie Lubbers and I can tell you he is extremely passionate about bourbon. Like so many Kentuckians bourbon runs through his veins, he bleeds for this industry (figuratively of course), but that passion resonates throughout this book. Like so many other books on bourbon he gives an excellent history of the industry, but he also works for the Jim Beam Distillery as a Whiskey Professor so he is able to offer some interesting perspectives and insights because he’s there every day. His book also gives a timeline of important bourbon dates which helps centralize the sometimes confusing information in bourbon’s history. The book also gives useful information on how to read a bourbon label, how to host a bourbon tasting, his favorite recipes, and a brief biography on himself and how he became a Whiskey Professor. Between our meeting and the book, Mr. Lubbers was able to provide me with a lot of useful information, I would not have been privy to without his help.
With humor and flair Mr. Lubbers shares his love and knowledge of bourbon and Kentucky. He is able to explain the distilling and aging processes, as well as the history of our national spirit. Moreover, he proves why bourbon deserves equal respect along with the other genres of whisky from around the world. Read it cover to cover, but also use it as a reference book in the future. Our Native Spirit Indeed! Thanks Bernie.