Broadcast News and Writing Stylebook Plus MySearchLab / Edition 5

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More About This Textbook

Overview

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Updated in its 5th edition, Papper’s Broadcast News and Writing Stylebook is the first and most widely used handbook in broadcast news. This book clearly and concisely outlines the rules of broadcast news writing, reporting, grammar, style, and usage. With chapter-by-chapter coverage of story types, from business stories to crime and legal reporting, education, government, health, the environment, weather, and sports, the Broadcast News and Writing Stylebook lays out the particular demands of composition, form, style, and usage in all the diverse areas of broadcast news. Because the news business has changed -- and continues to evolve -- so has this text. Written by the person who has overseen the major industry research for the past 18 years, the latest edition looks into the future of news by exploring the business of news. Citing the latest data and trends, the book takes a hard look at where the industry stands and where it appears to be headed.

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Product Details

  • ISBN-13: 9780205890118
  • Publisher: Pearson
  • Publication date: 6/25/2012
  • Edition number: 5
  • Pages: 304
  • Product dimensions: 8.90 (w) x 6.40 (h) x 0.80 (d)

Table of Contents

1 The Business of News

Ratings

The Scope of Media Use

Media Use Is More Complex Than It Used to Be

It’s Hard to Measure Media Use

What We Think We Know About Media Use

What We Don’t Know About Media Use

So Where Are We Going?

Summary

Key Words & Phrases

Exercises

2 News

What Is News?

Balancing News Values

Types of Stories

Where Story Ideas Come From

The Assignment Desk

The Morning and Afternoon Meetings

Summary

Key Words & Phrases

Exercises

3 Readability

Broadcast News Writing

Writing for the Ear v. Writing for the Eye

Rules of Readability

Summary

Key Words & Phrases

Exercises

4 Words

Keep It Simple

Keep It Conversational

Keep It Clear

Keep It Tight

Make It Powerful

Get It Right

Common Problems

Summary

Key Words & Phrases

Exercises

5 Phrases and Phrasing

How to Say It

What to Say

What You Didn’t Mean to Say

Last Note

Summary

Key Words & Phrases

Exercises

6 Sentences

Keep It Short

Make It Clean, Clear and Concise

Last Note

Summary

Key Words & Phrases

Exercises

7 Leads and Endings

Types of Leads

Figuring out the Lead

Types of Endings

Summary

Key Words & Phrases

Exercises

8 Stories

Plan and Focus

Story Logic

Story Structure

Transitions

Before You’re Done

Summary

Key Words & Phrases

Exercises

9 Working with and Gathering Bites, Actualities and Natural Sound

The Feel of Natural Sound

Collecting Sound

Working with Bites, Actualities and Natural Sound

Packages

Summary

Key Words & Phrases

Exercises

10 Interviewing

Conducting Successful Interviews

Beyond the Interview

Summary

Key Words & Phrases

Exercises

11 Radio/Audio: Story Forms and Working with Sound

Radio Story Forms

Drawing Radio Pictures

Summary

Key Words & Phrases

Exercises

12 TV: Story Forms

Story Forms

Putting Packages Together

Live Reporting

Golden Rules

Summary

Key Words & Phrases

Exercises

13 TV: Working with Pictures

The Power of the Visual Image

The TV Balancing Act

Picture Cautions

Care About the Story

Strong Stories Have Central Characters and a Plot

Prove Your Story

The Element of Surprise

Connecting with Truths

Summary

Key Words & Phrases

Exercises

14 Online News

Some Basic Terms and Concerns

Research and the Web

The Information Web Site

Hyperlocal News

Multimedia

3 Screen Approach to News

Summary

Key Words & Phrases

Exercises

15 Social Media & News

Social Networking

Facebook

Twitter

The Bottom Line

Summary

Key Words & Phrases

Exercises

The Radio-Television Digital News Association (RTDNA) Social Media and Blogging Guidelines

16 Convergence, Cooperation & the New TV Newsroom

The New TV Newsroom

Convergence

Cooperation

Mobile

MMJ, Backpack Journalists and One-Man-Bands

Summary

Key Words & Phrases

Exercises

17 Producing News on TV

Overview

Audience

Newscast Structure

Building a Local Newscast

Summary

Key Words & Phrases

Exercises

18 News, Weather & Sports

Why News, Weather & Sports?

Reporting Weather

Defining Terms

Reporting Sports

Sports and Teams

19 Reporting: Seasonal Coverage & the Calendar

Seasonal Reporting

Solar and Lunar and the World’s Major Religions

Calendar Holidays

State Holidays

20 Reporting: Specialized Coverage

The General Assignment Reporter

Business, Economy & Taxes

Crime and Legal

Education

The Environment

Geography

Government

Heath and Medicine

21 Teases and Promos

Promotion

Tease ... Don’t Tell

Make Them Care

Going Too Far

Summary

Key Words & Phrases

22 Ethics and the RTDNA Code of Ethics and Professional Conduct

Ethics

The Radio-Television Digital News Association (RTDNA) Code of Ethics and Professional Conduct

Summary

23 TV Script Form, Supers, and Glossary

Abbreviations

Script Form

Supers

Glossary of Broadcast and Online Terms

Index

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