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Brochures: Making a Strong Impression
     

Brochures: Making a Strong Impression

by Jenny Sullivan
 

ISBN-10: 1592533469

ISBN-13: 9781592533466

Pub. Date: 02/28/2007

Publisher: Rockport Publishers

Brochures, while among the most common job a designer can tackle, are often the most difficult. This book takes an in-depth look at a collection of 85 brochures that proved to be more difficult than most to nail down -- ones that have truly pushed designers' creativity and forced them to reach deep inside for the right solution.

Each brochure is examined from the

Overview

Brochures, while among the most common job a designer can tackle, are often the most difficult. This book takes an in-depth look at a collection of 85 brochures that proved to be more difficult than most to nail down -- ones that have truly pushed designers' creativity and forced them to reach deep inside for the right solution.

Each brochure is examined from the initial design challenge through the brainstorming and creative process, and finally, to the result. Packed with photos showing the brochures' covers and interiors, this book gives the reader enough information to thoroughly understand the project, while being succinct enough for a reader to access the stories and tips to process them quickly. Author Jenny Sullivan also investigates the dramatic before-and-after makeovers of eight unique brochure redesign projects.

Product Details

ISBN-13:
9781592533466
Publisher:
Rockport Publishers
Publication date:
02/28/2007
Series:
Creative Solutions Series
Edition description:
New Edition
Pages:
192
Product dimensions:
9.00(w) x 11.00(h) x 0.56(d)

Table of Contents

Introduction8
Chapter 1Arts and Entertainment10
Chapter 2Corporate28
Chapter 3Educational, Institutional, and Nonprofit60
Chapter 4Products98
Chapter 5Self-Promotion140
Chapter 6Services160
Directory of Designers188
About the Author192
Acknowledgments192

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