Build It Big: 101 Insider Secrets from Top Direct Selling Experts

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Overview

Millions of people around the world are involved in direct selling. There are 12 million in the United States alone! Almost 74 percent of direct sellers are women.

An estimated 46 million people in the world are involved in direct selling, according to the Direct Selling Association. In less than ten years this number is expected to grow to an unbelievable 200 million! With more people looking for careers that offer independence, flexibility, and tremendous income potential, ...

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Overview

Millions of people around the world are involved in direct selling. There are 12 million in the United States alone! Almost 74 percent of direct sellers are women.

An estimated 46 million people in the world are involved in direct selling, according to the Direct Selling Association. In less than ten years this number is expected to grow to an unbelievable 200 million! With more people looking for careers that offer independence, flexibility, and tremendous income potential, this book offers a one-stop source of nuts-and-bolts advice, insights, and practical sales skills.

Build It Big: 101 Insider Secrets from Top Direct Selling Experts addresses the three most popular models of direct selling:
* network marketing (e.g., Amway)
* party planning (e.g., Pampered Chef)
* person-to-person(e.g., Guardian Life Insurance)

The training that many of these companies offer is limited and typically covers only product features and benefits, basic sales techniques, recruitment, and order processing.

Through extensive research, the Direct Selling Women's Alliance (DSWA) has identified four crucial ""life skills"" that often are neglected or omitted from a company's training and support program:

* Financial and tax guidance.
* Coaching and leadership skills development.
* Business management and technology training.
* Daily success practices and implementation.

Build It Big unveils the methods and approaches in developing these skills that, DSWA believes, are the true linchpins of growth and long-term sales stability. The disciplined approach and real-life insights from some of the most successful and talented people in the direct selling business will have broad appeal to rookies and veterans alike, especially for people who are opting for direct selling for part-time work, extra income, and the autonomy it offers.

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Product Details

  • ISBN-13: 9780793192779
  • Publisher: Kaplan Publishing
  • Publication date: 1/15/2005
  • Pages: 336
  • Product dimensions: 6.00 (w) x 9.00 (h) x 0.70 (d)

Meet the Author

The Direct Selling Women's Alliance (DSWA) is the first professional organization focused on the independent direct seller. Blending training, support, resources, and community for their entrepreneurial members, DSWA serves as a hub for proven advice, tips, and high-quality reference materials. With some of the most influential, well-known, and experienced industry professionals, DSWA develops products and programs to empower the direct selling community. The DSWA Area Chapter Program connects direct sellers throughout the world.

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Customer Reviews

Average Rating 4.5
( 7 )
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Sort by: Showing all of 7 Customer Reviews
  • Anonymous

    Posted July 29, 2014

    Excellent read

    My direct selling team is reading it as a group, book club. The segments are short, to the point, and very helpful. Definitely worth the read! And you will keep it as reference too!

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  • Posted January 10, 2012

    A Must Read!

    Excellent book, especially for someone new to the direct selling game! Don't pass this by. I've ordered the follow-up book to this one yesterday.

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  • Posted February 22, 2011

    more from this reviewer

    Useful and savvy guidebook to direct sales

    Those starting in direct sales do not need to stumble in the dark, because so many others have lit the way: This book of tips and techniques from the Direct Selling Women's Alliance (DSWA) offers lessons from dozens of experts in the field to guide you through every aspect of the direct-selling business, from getting started and attracting clients to building your team and expanding your network. Even if you are a direct-sales veteran, you may find new approaches and insights to help you keep your momentum going or to bring your business to the next level. Because so many professionals contributed its pithy, easy-to-read essays, the book unavoidably carries some repetition along with its practical guidance. Still, getAbstract recommends it as useful, even necessary, reading for salespeople in any field.

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  • Anonymous

    Posted April 19, 2006

    Build It Big Makes a BIG Difference!

    Build it Big helped me put my business in perspective. It helps me all the time. I use it as a reference. I used to think that I could never succeed in a direct-sales party plan company, however I am learning quickly that by changing my mentality and positive thinking, I can do whatever I put my mind to! Thank you to Build It Big and DSWA!!

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  • Anonymous

    Posted July 6, 2005

    New Direct Seller on the Right Track

    God Bless DSWA and this book. This book should be considered as the Bible for direct selling. Even though I have only been in the industry for a short period of time, I have learned so much about customer service, selling strategies, networking and business sense in this one book. It is worth every penny. I attended a Direct Selling Women's Alliance (DSWA) sponsored seminar less than a week after purchasing the book and subsequently joined DSWA. I will reference this book for my business as much as I reference the book about life. Thanks DSWA.

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  • Anonymous

    Posted February 2, 2005

    Build It Big Rocks!

    I've been in the industry for 22 years and this book is LONG overdue! Kudo's to the DSWA for the wisdom and insights into what Direct Sellers NEED to know!

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  • Anonymous

    Posted January 3, 2005

    Newest most right on, up-to-date information for Direct Sellers

    This book was needed for an industry that is growing all the time! Wonderful, practical information! Anyone is Direct sales/multi-level marketing needs this book

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