Building a TypePad Blog People Want to Read

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Overview

Today, it seems everyone—from multinational corporations to your kid’s second-grade teacher—has a blog. They all have one, in part, because they have information they want to share with others—from customers and clients to neighbors and parents. But to actually build a good blog—to create a blog people want to read—takes thought, planning, and some effort. From picking the right TypePad plan and working with domains to managing posts and building a community, creating a successful blog involves making critical ...

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Building a TypePad Blog People Want to Read

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Overview

Today, it seems everyone—from multinational corporations to your kid’s second-grade teacher—has a blog. They all have one, in part, because they have information they want to share with others—from customers and clients to neighbors and parents. But to actually build a good blog—to create a blog people want to read—takes thought, planning, and some effort. From picking the right TypePad plan and working with domains to managing posts and building a community, creating a successful blog involves making critical decisions at each step. In this book by blogger extraordinaire Scott McNulty, you’ll learn how to:

  • Set up your account and work with blog-specific settings.
  • Customize your blog to fit your personal or business needs.
  • Manage your site with TypePad’s Dashboard.
  • Monitor and make sense of traffic.
  • Work with pages and—of course—publish your posts.
  • Deal with comments, manage trackbacks, and handle comment spam.
  • Find a stock theme—or customize one yourself.
  • Work with images and photos.
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Product Details

  • ISBN-13: 9780321624512
  • Publisher: Peachpit Press
  • Publication date: 8/3/2010
  • Pages: 258
  • Product dimensions: 5.90 (w) x 9.00 (h) x 0.50 (d)

Meet the Author

Scott McNulty is a simple geek living in Philadelphia. Scott has been blogging for a decade both professionally and personally. He’s been a happy TypePad user for seven years. More of Scott’s words can be found on his personal blog, blog.blankbaby.com, or at Macuser.com, where Scott is a senior contributor.

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Table of Contents

Preface ix

Chapter 1 Why TypePad? 1

What TypePad Offers you 2

Comparing the TypePad Plans 6

Chapter 2 Getting Started with TypePad 13

Setting up your TypePad Account 14

Setting up your first Blog 19

Touring the TypePad Dashboard 21

Navigating your Account 25

Chapter 3 Personalizing all your TypePad Blogs 37

Working with Domains 37

About me is all About you 45

Chapter 4 Managing Blogs from the Dashboard 51

Working with the Dashboard 52

Chapter 5 Working with Blog-Specific Settings 69

Getting to your Blog Settings 69

Basics Settings 71

SEO Settings 73

Sharing Settings 77

Feeds Settings 79

Add-Ons Settings 83

Posts Settings 86

Categories Settings 93

Comments Settings 95

Authors Settings 102

Post by Email Settings 105

Import/Export Settings 107

Chapter 6 Viewing your Blog's Statistics 111

Getting to the Blog's Dashboard 111

Working with the Overview Page 113

Chapter 7 Posts and Pages 123

Composing a Post 124

Putting Images in your Posts and Pages 140

Creating a Page 144

Managing Posts and Pages 145

Chapter 8 Managing Feedback 151

Working with Comments 151

Monitoring Trackbacks 158

Blocking Unwelcome Comments 160

Chapter 9 Designing your Blog with Themes 163

Working in the Design Page 164

Viewing Theme Options 170

Displaying Content with a Default TypePad Theme 173

Creating your Own Theme with Theme Builder 181

Working with Advanced Templates 190

Managing Themes 198

Chapter 10 Checking out TypePad's Libraries 201

Working with Photo Albums 202

Configuring a Photo Album 205

Managing Photo Albums 215

Using TypeLists 217

Working with File Manager 225

Chapter 11 TypePad Resources 229

TypePad Blogs 230

TypePad Help 230

TypePad One 233

Appendix A Blogging Terms 101 235

Appendix B Alternative Ways to Post 239

Using Blog it 239

Posting via Email 243

Posting via TypePad's Mobile Web Site 244

Using the TypePad iPhone Application 247

Posting from Third-Party Blogging Applications 248

Index 252

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Sort by: Showing 1 Customer Reviews
  • Anonymous

    Posted November 1, 2011

    Excellent Resource

    This book is an excellent resource for anyone using TypePad for their blog! I highly recommend it!

    Was this review helpful? Yes  No   Report this review
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