Bulletproof Presentations: No One Will Ever Shoot Holes in Your Ideas Again! [NOOK Book]

Overview

The ability to make an effective presentation, whether it be to peers, bosses, customers, the general public, or the media, plays a major role in your career advancement. This book will give you what you need to speak effectively, with confidence, and in virtually any situation. This step-by-step program can turn even the shakiest speaker into a cool, confident presenter. It gives practical, easy-to-follow guidelines, coupled with the blueprints that will allow anyone apply the techniques immediately. It gives ...
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Bulletproof Presentations: No One Will Ever Shoot Holes in Your Ideas Again!

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Overview

The ability to make an effective presentation, whether it be to peers, bosses, customers, the general public, or the media, plays a major role in your career advancement. This book will give you what you need to speak effectively, with confidence, and in virtually any situation. This step-by-step program can turn even the shakiest speaker into a cool, confident presenter. It gives practical, easy-to-follow guidelines, coupled with the blueprints that will allow anyone apply the techniques immediately. It gives the key to controlling fears, details on how to outline and organize an effective presentation, ways to improve style and delivery, and perfect strategies to captivate any audience. This book will enable anyone be able to walk to that podium with confidence and make a presentation that will impress and inform with the ability to handle even the most difficult questions that may come up during your presentation.
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Editorial Reviews

Soundview Executive Book Summaries
Communicate Effectively
Since most people fear speaking in public more than they fear death, and the number-one skill for advancement for professionals is their ability to communicate their ideas effectively, Bulletproof Presentations offers a strategic plan for helping presenters face fears and build careers. By demonstrating how people can speak effectively in any situation, G. Michael Campbell's step-by-step program offers the peace of mind that can turn shaky speakers into confident presenters. His guidelines for making effective presentations to peers, bosses, customers, the public and the media deliver ways to maximize results using the presenter's own voice and body language.

Campbell, an expert on performance consulting, has organized his ideas about exchanging information and telling others about something they need or want to know into a guide to better communication. He writes that the key to this is making sure the audience can hear and understand you. Presenters must also be able to demonstrate that their ideas are important to them, and be able to answer questions clearly and concisely.

Campbell's book is divided into five parts: planning a presentation, preparing a presentation, presenting, using visual aids, and handling special situations. Individual chapters help presenters choose the right tools and strategies before and during a presentation, and offer tips about streamlining information into a meaningful package. After tackling stage fright, analyzing the audience, and designing visual aids, Campbell offers a worksheet for presenters to use to prepare for the perfect presentation.

Planning the Presentation
Understandingyour purpose in making a presentation is the first step to a great presentation. Presenters must be able to state their purpose clearly and simply. Establish a specific purpose. Campbell writes, "The purpose will tell you what information you need and what information you will not need." Take a positive approach in the way you frame the issues. Facts alone will not influence someone else's thoughts, actions or feelings. Use an overriding theme to help you decide what you want the audience to remember. Repeating themes and putting them in the introduction and the conclusion help listeners recall them.

Appealing to an audience's emotions will make a presentation memorable. By putting yourself in the shoes of the audience members, you can determine what the audience hopes to gain from listening to the presentation. By understanding all aspects of the situation where a presentation will be conducted, you can ward off unforeseen difficulties. Campbell offers several diagrams to illustrate different ways to set up a room for a successful presentation.

Preparing the Presentation
First, tell people what you are going to tell them. Then, tell them. After that, tell them what they were told. By establishing rapport, grabbing the audience's attention, highlighting benefits and providing listeners with a roadmap of the main points to be covered, speakers can connect with the audience. By starting with an interesting fact or story, presenters engage the audience immediately into the topic. Humor works best when it is used for a purpose.

The body of a presentation can be developed when the main points that will support the overriding theme are decided on. A clear strategy can help a presenter deliver it. Eliminate unnecessary words and ideas. By choosing three to five main points for the body of a presentation, people can more easily process the information. Use personal stories to help the audience understand key points. A storyboard helps to organize the presentation.

Presenting
Practice can help anyone overcome stage fright. By drinking water, controlling breathing and laying off caffeine, presenters can tackle dry mouth and use their voice more effectively. If a presentation must be read, pick your words carefully and prepare the text so it can be read easily. Concentrate on body language. Strive for clarity, accuracy and gender-inclusive language.

Campbell offers numerous tips for choosing and designing the right visual aids and creating visuals with software. His final chapters are devoted to helping presenters who must work on team presentations, and those who must stand in front of television and video cameras.

Why Soundview Likes This Book
Bulletproof Presentations offers a direct route to better public appearances. His simple tips are useful and clear, and are supported by numerous examples from those who have had to stand before audiences in the past. Campbell's upbeat tone and specific highlights combine to form a useful guide that teaches the pertinent skills that can take any presentation from conception to successful delivery. Copyright (c) 2002 Soundview Executive Book Summaries

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Product Details

  • ISBN-13: 9781601636935
  • Publisher: Career Press, Incorporated
  • Publication date: 4/15/2002
  • Sold by: Barnes & Noble
  • Format: eBook
  • File size: 2 MB

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Sort by: Showing all of 2 Customer Reviews
  • Anonymous

    Posted October 22, 2002

    Highly Recommended!

    G. Michael Campbell notes a shocking statistic in the opening pages of his book: Americans fear public speaking more than death. One reason that so many professionals dread making presentations is that they have not been trained in the basics. The best public speakers use techniques that can be taught and learned, and Campbell presents many of the most important of these methods here. We from getAbstract strongly recommend this book to any novice public speakers, as well as to presentation veterans who are sure to pick up a new trick or two.

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  • Anonymous

    Posted July 9, 2002

    Easy-to-read and easy-to-follow guide

    All of us in business have wished at some time or the other for a 'shield' that would stop holes from being shot into the ideas we present. In this book, Mike Campbell offers an easy-to-read and easy-to-follow guide to ensure 'bulletproof presentations.' He discusses all aspects of planning and preparing for a presentation including what types of visual aids - from old-fashioned flipcharts to computer-generated media - might enhance the story being told. He explains how to build the body of a speech and choose the right strategy for delivery to guarantee a presentation has not only substance but also style. There are tips and advise for everyone here - no matter their rung on teh corporate ladder or how often they present. The 'blueprint' for presentation preparation is a handy tool that should be used again and again and the 'consider this' illustrations and anecdotes keep the reading stimulating and interesting!

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