Business @ the Speed of Thought: Succeeding in the Digital Economyby Bill Gates
In his new book, Microsoft chairman and CEO Bill Gates discusses how technology can help run businesses better today and how it will transform the nature of business in the near future. Gates stresses the need for managers to view technology not as overhead but as a strategic asset, and offers detailed examples from Microsoft, GM, Dell, and many other successful… See more details below
In his new book, Microsoft chairman and CEO Bill Gates discusses how technology can help run businesses better today and how it will transform the nature of business in the near future. Gates stresses the need for managers to view technology not as overhead but as a strategic asset, and offers detailed examples from Microsoft, GM, Dell, and many other successful companies. Companion Web site.
- Grand Central Publishing
- Publication date:
- Sold by:
- Hachette Digital, Inc.
- NOOK Book
- Sales rank:
- File size:
- 2 MB
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BUSINESS @ THE SPEED OF THOUGHT clearly shows the risk of creating even more harm from GARBAGE IN, GARBAGE OUT. The electronic revolution will create reinforcement for all of the bad habits that organizations have. If they now use obsolete analyses in some areas, the new technology will be sure that everyone does this. If the organization is now ignoring some areas in its measurements, new software will be certain to keep that in place. If you have old-style accounting rather than Activity-Based Costing, you will be able to manipulate the wrong numbers faster. And so forth. Many organizations will totally fail in this new environment because the new technology will become disabling rather than enabling. For example, the new technology will cause you to be much more intimate with your customers. In that process, you may totally ignore those who do not buy your product (a vastly larger group), and your catering to current customer needs may make it harder to gain market share with new customers who have different needs. I think Gates is right about what he is forecasting, so you had better first work on getting rid of your organization's bad habits, and replace them with better ones. Then you should eliminate as much as you can, simplify the rest, outsource all but the key tasks (and even those if someone can do them much better than you can), then automate what remains. If you want good advice on how to do this, you should read 'The 2,000 Percent Solution' before you implement Microsoft's view of the future.