Business Communication: Polishing Your Professional Presence Plus 2012 MyBCommLab with Pearson eText / Edition 1by Barbara G. Shwom, Lisa G. Snyder
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Polishing your professional presence.
Career success depends on the ability to be professional, adaptable, and strategic about communication choices. By providing concise, student-centered information on how to develop a strong foundation in business communication, Business Communication: Polishing Your Professional Presence helps you enhance your professional and personal success.
Available with mybcommlab!
Practice Makes Polished—mybcommlab is the online study tool that helps you polish communication skills so that your ready to tackle the rigors of today’s business landscape. Visit mybcommlab.com to find out more.
- Prentice Hall
- Publication date:
- Edition description:
- Older Edition
- Product dimensions:
- 9.00(w) x 10.80(h) x 0.80(d)
Table of Contents
Part 1: Understanding the Foundations of Business Communication
Chapter 1. Becoming a Successful Business Communicator
Chapter 2. Working with Others: Interpersonal, Intercultural, and Team Communication
Chapter 3. Managing the Communication Process
Part 2: Delivering Effective Messages
Chapter 4. Communicating Routine Messages and Building Goodwill
Chapter 5. Communicating Persuasive Messages
Chapter 6. Communicating Negative Messages
Part 3: Proposing and Reporting
Chapter 7. Finding and Evaluating Business Information
Chapter 8. Preparing Persuasive Proposals
Chapter 9. Reporting Business Information
Chapter 10. Delivering Business Presentations
Part 4: Persuading an Employer to Hire You
Chapter 11. Creating Cover Letters and Resumes
Chapter 12. Getting the Job: Interviewing Skills
Appendix: Grammar Handbook
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