Business Driven Technology / Edition 3

Business Driven Technology / Edition 3

by Paige Baltzan, Amy Phillips, Stephen Haag
     
 

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ISBN-10: 0073376744

ISBN-13: 9780073376745

Pub. Date: 03/14/2008

Publisher: McGraw-Hill Companies, The

Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every

Overview

Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses the business needs and then addresses the technology that supports those needs.

Business Driven Technology 6e offers you the flexibility to customize your course according to your needs and the needs of your students by covering only essential concepts and topics in the five core units with 20 chapters, while providing additional in-depth coverage in the 20 business and the 12 technology plug-ins. Business Driven Technology 6e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course!

Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises.

We realise that instructors today require the ability to cover a blended mix of topics in their courses. While some instructors like to focus on networks and infrastructure throughout their course, others choose to focus on ethics and security. Business Driven Technology was developed to easily adapt to your needs. Each chapter and plug-in is independent so you can:

  • Cover any or all of the chapters as they suit your purpose.
  • Cover any or all of the business plug-ins as they suit your purpose.
  • Cover any or all of the technology plug-ins as they suit your purpose.
  • Cover the plug-ins in any order you wish.

  • Product Details

    ISBN-13:
    9780073376745
    Publisher:
    McGraw-Hill Companies, The
    Publication date:
    03/14/2008
    Edition description:
    Older Edition
    Pages:
    640
    Product dimensions:
    8.50(w) x 11.20(h) x 1.20(d)

    Table of Contents

    Unit 1. Achieving Business Success

    Chapter 1: Business Driven Technology

    Chapter 2: Identifying Competitive Advantages

    Chapter 3: Strategic Initiatives for Implementing Competitive Advantages

    Chapter 4: Measuring the Success of Strategic Initiatives

    Chapter 5: Organizational Structures That Support Strategic Initiatives

    Unit 2. Exploring Business Intelligence

    Chapter 6: Valuing Organizational Information

    Chapter 7: Storing Organizational Information—Databases

    Chapter 8: Accessing Organizational Information—Data Warehouse

    Unit 3. Streamlining Business Operations

    Chapter 9: Enabling the Organization—Decision Making

    Chapter 10: Extending the Organization—Supply Chain Management

    Chapter 11: Building a Customer-centric Organization—Customer Relationship Management

    Chapter 12: Integrating the Organization from End to End—Enterprise Resource Planning

    Unit 4. Building Innovation

    Chapter 13: Creating Innovative Organizations

    Chapter 14: E-Business

    Chapter 15: Creating Collaborative Partnerships

    Chapter 16: Integrating Wireless Technology in Business

    Unit 5. Transforming Organizations

    Chapter 17: Building Software to Support an Agile Organization

    Chapter 18: Managing Organizational Projects

    Chapter 19: Outsourcing in the 21st Century

    Chapter 20: Developing a 21st-Century Organization

    Business Plug-Ins

    B1 Business Basics (on OLC)

    B2 Business Process (on OLC)

    B3 Hardware and Software (on OLC)

    B4 Enterprise Architectures (on OLC)

    B5 Networks and Telecommunications (on OLC)

    B6 Information Security

    B7 Ethics

    B8 Supply Chain Management

    B9 Customer Relationship Management

    B10 Enterprise Resource Planning

    B11 E-Business

    B12 Global Trends (on OLC)

    B13 Strategic Outsourcing (on OLC)

    B14 Systems Development

    B15 Project Management

    B16 Operations Management

    B17 Organizational Architecture Trends

    B18 Business Intelligence

    B19 Global Information Systems

    B20 Mobile Technology

    Technology Plug-Ins

    T1 Personal Productivity Using IT (on OLC)

    T2 Basic Skills Using Excel (on OLC)

    T3 Problem Solving Using Excel (on OLC)

    T4 Decision Making Using Excel (on OLC)

    T5 Designing Database Applications (on OLC)

    T6 Basic Skills Using Access (on OLC)

    T7 Problem Solving Using Access (on OLC)

    T8 Decision Making Using Access (on OLC)

    T9 Designing Web Pages (on OLC)

    T10 Pages Creating Web Using HTML (on OLC)

    T11 Creating Web Pages Using Dreamweaver (on OLC)

    T12 Creating Gantt Charts with Excel and Microsoft Project (on OLC)

    Apply Your Knowledge Projects

    Glossary

    References

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