Business Driven Technology / Edition 5

Business Driven Technology / Edition 5

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by Paige Baltzan
     
 

Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. EverySee more details below

Overview

Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses the business needs and then addresses the technology that supports those needs.

Business Driven Technology5e offers you the flexibility to customize your course according to your needs and the needs of your students by covering only essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and technology plug-ins.

This text contains 20 chapters, 20 business plug-ins, and 12 technology plug-ins offering you the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course. The unique construction of this text allows you to cover essential concepts and topics in the five core units while providing you with the ability to customize a course and explore certain topics in greater detail with the business and technology plug-ins.

Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises.

We realize that instructors today require the ability to cover a blended mix of topics in their courses. While some instructors like to focus on networks and infrastructure throughout their course, others choose to focus on ethics and security. Business Driven Technology was developed to easily adapt to your needs. Each chapter and plug-in is independent so you can:

• Cover any or all of the chapters as they suit your purpose.

• Cover any or all of the business plug-ins as they suit your purpose.

• Cover any or all of the technology plug-ins as they suit your purpose.

• Cover the plug-ins in any order you wish.

Baltzan, Business Driven Technology 5e: Engaging • Flexible • 100% Supported

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Product Details

ISBN-13:
9780073376844
Publisher:
McGraw-Hill Professional Publishing
Publication date:
01/13/2012
Pages:
640
Sales rank:
571,402
Product dimensions:
11.00(w) x 8.50(h) x 1.90(d)

Table of Contents

Unit 1. Achieving Business Success

Chapter 1: Business Driven Technology

Chapter 2: Identifying Competitive Advantages

Chapter 3: Strategic Initiatives for Implementing Competitive Advantages

Chapter 4: Measuring the Success of Strategic Initiatives

Chapter 5: Organizational Structures That Support Strategic Initiatives

Unit 2. Exploring Business Intelligence

Chapter 6: Valuing Organizational Information

Chapter 7: Storing Organizational Information—Databases

Chapter 8: Accessing Organizational Information—Data Warehouse

Unit 3. Streamlining Business Operations

Chapter 9: Enabling the Organization—Decision Making

Chapter 10: Extending the Organization—Supply Chain Management

Chapter 11: Building a Customer-centric Organization—Customer Relationship Management

Chapter 12: Integrating the Organization from End to End—Enterprise Resource Planning

Unit 4. Building Innovation

Chapter 13: Creating Innovative Organizations

Chapter 14: E-Business

Chapter 15: Creating Collaborative Partnerships

Chapter 16: Integrating Wireless Technology in Business

Unit 5. Transforming Organizations

Chapter 17: Building Software to Support an Agile Organization

Chapter 18: Managing Organizational Projects

Chapter 19: Outsourcing in the 21st Century

Chapter 20: Developing a 21st-Century Organization

Business Plug-Ins

B1 Business Basics (on OLC)

B2 Business Process (on OLC)

B3 Hardware and Software (on OLC)

B4 Enterprise Architectures (on OLC)

B5 Networks and Telecommunications (on OLC)

B6 Information Security

B7 Ethics

B8 Supply Chain Management

B9 Customer Relationship Management

B10 Enterprise Resource Planning

B11 E-Business

B12 Global Trends (on OLC)

B13 Strategic Outsourcing (on OLC)

B14 Systems Development

B15 Project Management

B16 Operations Management

B17 Organizational Architecture Trends

B18 Business Intelligence

B19 Global Information Systems

B20 Mobile Technology

Technology Plug-Ins

T1 Personal Productivity Using IT (on OLC)

T2 Basic Skills Using Excel (on OLC)

T3 Problem Solving Using Excel (on OLC)

T4 Decision Making Using Excel (on OLC)

T5 Designing Database Applications (on OLC)

T6 Basic Skills Using Access (on OLC)

T7 Problem Solving Using Access (on OLC)

T8 Decision Making Using Access (on OLC)

T9 Designing Web Pages (on OLC)

T10 Pages Creating Web Using HTML (on OLC)

T11 Creating Web Pages Using Dreamweaver (on OLC)

T12 Creating Gantt Charts with Excel and Microsoft Project (on OLC)

Apply Your Knowledge Projects

Glossary

References

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