Business Environment in a Global Context by Andrew Harrison, Paperback | Barnes & Noble
Business Environment in a Global Context

Business Environment in a Global Context

by Andrew Harrison
     
 

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Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in

Overview

Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the main geopolitical regions (Europe, the Americas, Asia, and Africa).

The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions.

The text is accompanied by an Online Resource Centre, which includes:

For Students:
Chapter and case study updates
Emerging issues
Annotated web links
Ideas for research topics

For Lecturers:
Lecture notes
PowerPoint slides
Assignment scenarios and questions
Guidance on discussion questions and cases
Figures and tables from the text

Product Details

ISBN-13:
9780199214006
Publisher:
Oxford University Press, USA
Publication date:
02/28/2010
Pages:
400
Product dimensions:
7.40(w) x 9.60(h) x 0.80(d)

Meet the Author

Andrew Harrison, Formerly Principal Lecturer in Economics at Teesside University. Visitng Lecturer at the Technical University of Kosice, Slovakia

Andrew Harrison holds qualifications from London, Salford, and Leeds Universities and the Trinity College of Music, London. He began his career in accountancy and held teaching appointments in further education before moving to Teesside University as a Principal Lecturer in Economics. He is a Visiting Lecturer at the Technical University of Kosice, Slovakia and in 2008 he was awarded an honorary doctorate by the University.

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