Business Fundamentals for the Rehabilitation Professional / Edition 1

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Overview

Business Fundamentals for the Rehabilitation Professional is a dynamic manual intended to answer all of the questions necessary to successfully manage a health care practice. Designed to integrate small business guidelines with health care operations, management, and regulations, this text is perfect for rehabilitation professionals and entrepreneurs interested in starting up or expanding existing practices. Unlike other texts, Business Fundamentals for the Rehabilitation Professional answers the "what, where, how, and when" questions of transforming a health care practice into a successful business. Worksheets and templates are utilized to prepare readers in identifying emerging trends, analyze existing opportunities, and developing existing operations. Health care professionals will learn how to create a corporate vision, write a mission statement, outline a marketing plan, and manage their finances all within the understanding of their scope of practice; local, state, and federal regulations; and small business guidelines. Interactive tools and scenarios are included at the end of each chapter to scale the reader's learning objectives against actual business scenarios. Input from experienced health care professionals is also included to reinforce important aspects in properly executing a business strategy.

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Editorial Reviews

From the Publisher

"The book is an effective short course in developing a business plan for a new health care enterprise. The step-by-step approach to developing core documents, as well as the book's extensive use of checklists for planning, adds value to this offering. It provides practical, thoughtful guidelines and information that can lead to success in such a venture."

— Cynthia Kunnkel Scott, PT, PhD, MBA, Physical Therapy

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Product Details

  • ISBN-13: 9781556425936
  • Publisher: SLACK, Incorporated
  • Publication date: 7/1/2004
  • Edition description: Older Edition
  • Edition number: 1
  • Pages: 224
  • Product dimensions: 8.50 (w) x 11.00 (h) x 0.55 (d)

Meet the Author

Dave Powers, MA, MBA, PT

Dave Powers, MA, MBA, PT, is partner of Ultimate Rehab, LLC, Pacific Palisades, Calif and an owner of a clinical private practice. He holds positions within the National and State Physical Therapy Associations; holds faculty positions at Mount St. Mary's College, Los Angeles, Calif and University of Southern California, Los Angeles, Calif; and serves as an expert witness and investigator for the State of California Licensing Board.

Tammy Richmond, MS, OTRL

Tammy Richmond, MS, OTRL, is partner of Ultimate Rehab, LLC, Pacific Palisades, Calif and an owner of a clinical private practice. She also serves on the Board of Directors of the Occupational Therapy Association of California and is the private practice coordinator of the Administration and Management Special Interest Section of the American Occupational Therapy Association.

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Table of Contents

Contents

Acknowledgements
About the Author
Contributing Authors
Preface

Chapter 1: Getting Started
Tammy Richmond, MS, OTR/L
Step 1: Are you an Entrepreneur?
Step 2: Identify Your Business Concepts
Step 3: Analyze Your Business Idea
Step 4: Create a Vision Statement
Step 5: Create a Mission Statement 
Chapter 2: Business Structure
Tammy Richmond, MS, OTR/L
Step 1: Determine Your Tax Status
Step 2: Determine Your Legal Structure
Step 3: Create Your Organizational Structure
Step 4: Select Your Business Name
Chapter 3: Business Plan
Tammy Richmond, MS, OTR/L
Step 1: Develop Your Business Plan
Step 2: Secure the Details
Chapter 4: Marketing Plan
Tammy Richmond, MS, OTR/L
Step 1: Analyze Your Market
Step 2: Create a Marketing Plan
Step 3: Implement Your Marketing Plan
Step 4: Assess and Re-direct Your Market Strategies
Chapter 5: Implementation
Dave Powers, MA, MBA, PT
Step 1: Gather Advice and Consultation From Experts
Step 2: Complete Your Operational Infrastructure
Chapter 6: Financial Management
John Richmond, CLU, ChFC
Step 1: Understand Accounting Basics
Step 2: Manage Your Cash Flow Step 3: Improve Your Profitability and Manage Your Risks
Chapter 7: Reflect and Re-direct
Beverly Sumwalt, MT(ASCP), MA
Step 1: Reflect on Performance and Productivity
Step 2: Redirect to Enhance Profit and Reduce Expenses

Appendix A: Business Plan
Appendix B: How to Start a Private Practice: Break-Even Analysis and Potential Management Actions
Appendix C: Samples of Marketing Materials
Appendix D: Implementation Tools
Appendix E: Documentation Self-Assessment
Appendix F: Productivity Self-Assessment
Appendix G: Sole Proprietorship Start-Up
Appendix H: Electronic and Related Resources

Glossary
Index

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