Business Golf: The Art of Building Relationships through Golf

Business Golf: The Art of Building Relationships through Golf

by Pat Summerall, James McNulty, Will D. Rhame, James A. McNulty
     
 

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Introducing a revolutionary new concept--BusinessLinks!

Of all the hundreds of successful books on golf, this is the first to explain in book form a revolutionary concept, how you can succeed at business golf--a step-by-step guide to building business and personal relationships on the links. This concept is encapsulated in BusinessLinks, which through this

Overview

Introducing a revolutionary new concept--BusinessLinks!

Of all the hundreds of successful books on golf, this is the first to explain in book form a revolutionary concept, how you can succeed at business golf--a step-by-step guide to building business and personal relationships on the links. This concept is encapsulated in BusinessLinks, which through this book and seminars nationwide will show you how to make golf pay off in business through the cultivation of new friendships and enhanced relationships while enjoying the game.

Business and golf have overlapped since the game was conceived. Businessmen and businesswomen routinely use golfs unique characteristics to develop relationships that last a lifetime. Today the sport has become more popular than ever, with over 35 million golfers around the world, and is growing at the rate of 2 million per year. More than $15 billion is spent on golf annually. Pat Summerall and his coauthors have called on their personal experiences and knowledge, along with extensive research, to educate all levels of golfers on how to use golf effectively as a relationship development tool for business and personal growth. Every business golf topic is explored, from playing on private versus public courses and how to gain rapport to how golf helps businesswomen, when to offer advice to playing partners, the value of match play, how to make guests feel at ease, the essential rulesincluding who hits first on the fairway, what to do at the nineteenth hole, and much more.

Each chapter ends with a mulligan, or bulleted summary. Scattered throughout are insightful and charming vignettes about famous sports figures, from Mickey Mantle to Jack Nicklaus.

It is impossible to estimate accurately the number of business friendships that have developed on the golf course--or to assess the deals and money made as a result. Business Golf tells you how you can properly structure a golf game so that it becomes the ideal setting to create and promote deals, both small and big. It will teach you not only how to improve your golf game but also how to succeed in the business game of golf.

Product Details

ISBN-13:
9781559724944
Publisher:
Carol Publishing Group
Publication date:
04/01/1999
Pages:
188
Product dimensions:
6.33(w) x 9.31(h) x 0.81(d)

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