Business Insights: China: Practical Advice on Operational Strategy and Risk Management / Edition 2

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Increasingly open to foreign investment and with a burgeoning consumer market, China represents an enormous commercial opportunity – but how can businesses succeed? Business Insights: China gives readers an overview of the corporate business achievements already made in China and a comprehensive guide to the opportunities available for other businesses, wherever they are in the world.

This book differs from others by Western commentators, many of them academics without hands-on business experience.  Author Jonathan Reuvid, by contrast, has been involved in business development in China since 1984.  Citing real-life experiences of, and lessons learned by, companies who have moved into the Chinese business arena, Reuvid highlights successes and failures of operating in such a challenging market.  He offers practical advice for anyone looking to initiate or develop their business activities in China.

This second edition of Business Insights: China includes a significant focus on risk management — operational, political and macroeconomic.  It also offers detailed information on regulations, legal guidelines, and current growth sectors.  Cautionary tales show how to avoid mistakes made by others.

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Editorial Reviews

From the Publisher
"For any business thinking of doing business in China, the information in this book will make it a "must read." - Miles Templeman, Director General, Institute of Directors
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Product Details

  • ISBN-13: 9780749459918
  • Publisher: Kogan Page, Ltd.
  • Publication date: 3/28/2011
  • Series: Business Insights Series
  • Edition description: Second Edition
  • Edition number: 2
  • Pages: 328
  • Product dimensions: 6.10 (w) x 9.10 (h) x 0.70 (d)

Meet the Author

Jonathan Reuvid has a background in investment banking, financial consultancy and marketing strategy. He is the consultant editor of Managing Business Risk and author of Mergers and Acquisitions, both published by Kogan Page.

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Table of Contents

Part One: China's macro-risk environment
1.1 Political risk within China
1.2 Political risk from China internationally
1.3 China's population and GDP growth in a global context
1.4 The domestic economy
1.5 Inbound foreign investment
1.6 China's outbound foreign investment
1.7 Foreign trade and global imbalances

Part Two: The regulatory and legal framework
2.1 Government structures and administration
2.2 Company, foreign investment and joint venture law
2.3 Brand protection
2.4 Key developments in the corporate income tax regime
2.5 Choosing partners

Part Three: Inward investment considerations
3.1 Accessing the emerging market opportunity and managing the risk
3.2 Joint venture negotiations: a more modern approach
3.3 The use of guanxi to minimize business and regulatory risk
3.4 Intellectual property education in China
3.5 Transparency risks in Chinese corporate reporting
3.6 Equity joint ventures (EJVs) vs cooperative joint ventures (CVJs)

Part Four: Key sectors of Chinese business
4.1 China's automotive industry today
4.2 The outlook for China's automotive industry
4.3 Outsourcing: the drive for global leadership
4.4 Integrating quality controls in enterprise risk management: the case of outsourced manufacturing in China
4.5 China: the next outsourcing powerhouse

Part Five: Areas of increasing operational risk
5.1 Risks in distance management
5.2 Managing your supply chain risk
5.3 Post-investment operational management risks
5.4 Sustainability risk management in China
5.5 Creating an effective compliance programme

Part Six: From practical experience
6.1 China risks: how to identify, manage and avoid them
6.2 Risk management challenges for importers and exporters
6.3 A cautionary tale from the past
6.4 Case study highlights from current projects

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