Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

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by Alexander Osterwalder, Yves Pigneur
     
 

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Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.…  See more details below

Overview

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.

Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.

Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"

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Product Details

ISBN-13:
9781118656402
Publisher:
Wiley
Publication date:
02/01/2013
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
288
Sales rank:
128,055
File size:
15 MB
Note:
This product may take a few minutes to download.

Meet the Author

Alexander Osterwalder (Lausanne, Switzerland; alexosterwalder.com; businessmodelgeneration.com) is a speaker, workshop facilitator and strategy consultant to organizations in 20 countries on all continents. Besides his speaking engagements, Dr. Osterwalder focuses on executive training in the domain of business model development and innovation. He writes a popular blog on business model innovation at www.businessmodelalchemist.com. Organizations that use the business strategy described in Business Model Generation include 3M, Ericsson, IBM, Telenor, Capgemini, Deloitte, and many more.

Yves Pigneur, PhD, (Lausanne, Switzerland; http://hecshost.unil.ch/ypigneur/) is a professor of business and head of the Information Systems Institute of the University of Lausanne, Switzerland. He has held visiting professorships at Georgia State University in Atlanta, Hong Kong University of Science and Technology, and University of British Columbia in Vancouver. Dr. Pigneur is the chairperson of several conferences (IFIP, ISDSS, AIM). His research has been published in over fifty books, refereed journals and conference proceedings.

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Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers 2.8 out of 5 based on 0 ratings. 11 reviews.
Anonymous More than 1 year ago
It is not readable at all. The fonts are tiny and not changable. In addition, even the tiny fonts are not crisp but look as if you are reading a bad resolution picture. The book doesn't load on any other device besides the nook itself. You can't even load it in a browser so that you might be able to read it on your PC. A publisher should not be allowed to offer a nook version of a book that is such poor quality.
RolfDobelli More than 1 year ago
A different kind of business world calls for a different kind of business manual, and that's what Alex Osterwalder and Yves Pigneur have achieved in their New Age guide to contemporary business modeling. Abetted by their "Business Model Innovation Hub" - with 470 online collaborators in 45 countries - Osterwalder and Pigneur practiced what they preached when they applied their modeling concepts to the book's production. And the concepts are not just theories: major companies such as IBM and Ericsson are converts to the "Business Model Canvas," a low-tech template for brainstorming and visualizing corporate roles and processes. The book's breezy, colorful format, replete with photos, drawings, charts and graphics, belies its intensely researched and reality-grounded content. A big sheet of paper and a slew of Post-it notes are all you need to get started; that, and the combined creativity, intellect and persistence your team brings to the project. getAbstract heartily recommends this comprehensive, pictorial handbook to entrepreneurs and business leaders looking to create or redesign their business models.
Anonymous More than 1 year ago
Given the book's graphic design (innovation is not without its drawbacks), each page seems to load as a picture rather than text. As such, you cannot zoom or make text bigger (you can, oddly enough, still highlight text, though). Again, text was low resolution and hard to read on a full-screen 16inch laptop (a guessing game, really).
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Anonymous More than 1 year ago
I don't know how B&N has allowed this book to be sold online. This book is really unreadable on the Nook. I have contacted B&N to remove this book from their store, waiting for their response.
ijivanjee More than 1 year ago
Easy to read, and has promise to be incredibly useful. I'm learning to use this framework to communicate business opportunities and options internally. It's not perfect, but helps to communicate business models in a very easy to understand framework. It's not meant to be comprehensive. It doesn't illustrate how to execute the business model, but I don't think that's the point. It provides an excellent starting point on what needs to be done, and then the business owner needs to define how to do it. Great book.
Anonymous More than 1 year ago