Business Plans Kit For Dummies

Business Plans Kit For Dummies

3.5 10
by Steven D. Peterson, Peter E. Jaret, Barbara Findlay Schenck
     
 

View All Available Formats & Editions

Discover the ins and outs of constructing a great business plan

When you're establishing, expanding, or re-energizing a business, the first place to invest time and energy is with writing your business plan. If you're a small business owner looking for expert guidance and friendly tips on developing and implementing a strategic plan to help your business succeed

Overview

Discover the ins and outs of constructing a great business plan

When you're establishing, expanding, or re-energizing a business, the first place to invest time and energy is with writing your business plan. If you're a small business owner looking for expert guidance and friendly tips on developing and implementing a strategic plan to help your business succeed in any economy, Business Plans Kit For Dummies has you covered!

  • Build from the ground up — learn how to establish your company'smission, vision, values, and goals
  • Get down to the nitty-gritty — develop every step of your business plan's components, from analyzing your company's capabilities to developing a marketing strategy
  • Make it personal — understand how to handle the special planning issues if you're self-employed, facing turnaround issues, starting a nonprofit, or working online
  • Dot your i's and cross your t's — follow practical guidance for putting together an organized, reader-friendly written plan

Open the book and find:

  • The importance of writing a business plan
  • Business plan components from beginning to end
  • Advice on how to revitalize your business
  • Ways to address challenges in a changing market
  • How to describe and define your business
  • Marketing strategies that work
  • Clear explanations of business finances
  • Planning for new and established businesses

Bonus CD Includes

All the business plan forms referred to in the book in both Microsoft Word and PDF formats

Please see the CD appendix for details and complete system requirements.

Learn to:

  • Write a business plan that works
  • Establish, expand, or re-energize a business
  • Get start-up money in any economy
  • Keep up with marketplace changes and advancements

Product Details

ISBN-13:
9780470438541
Publisher:
Wiley
Publication date:
05/10/2010
Series:
For Dummies Series
Pages:
384
Product dimensions:
7.30(w) x 9.00(h) x 0.90(d)

Meet the Author

Steven D. Peterson, PhD, is the founder and managing partner of Strategic Play, a training company specializing in team-based simulations that focus on strategy, planning, and business acumen. Peter Jaret is a frequent contributor to The New York Times, Reader's Digest, AARP Bulletin, and numerous publications. Barbara Findlay Schenck is a nationally recognized marketing specialist and the author of several For Dummies business books.

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >

Business Plans Kit For Dummies 3.5 out of 5 based on 0 ratings. 10 reviews.
Anonymous More than 1 year ago
Very good and helpfull information. Do not buy the eBook because you don't get the cd that is included. The tables and the info in the cd is a must and it is imposible to read them in the eBook plus not all of them appeared in the eBook.
koloBW More than 1 year ago
It is a helpful way to be walked through creating a business plan. I feel a lot of things were repetitive and could have been left out. It would have been helpful to know what part of the plan all the work sheets related while doing them.
Anonymous More than 1 year ago
SMITH1987 More than 1 year ago
ENJOYED THE SIMPLICITY OF THIS BOOK.
tremont More than 1 year ago
VERY informative, explains things in english not legal mumbo jumbo, CD has great worksheets, was pretty complete in the information and resourses I needed
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Guest More than 1 year ago
This must be a good read since our President of our division just had to purchase it. This individual has a PhD in Business.