Business Research Methods / Edition 3

Paperback (Print)
Buy New
Buy New from
Used and New from Other Sellers
Used and New from Other Sellers
from $38.25
Usually ships in 1-2 business days
(Save 55%)
Other sellers (Paperback)
  • All (15) from $38.25   
  • New (7) from $64.67   
  • Used (8) from $39.40   


Business Research Methods, Third Edition, is a practical and comprehensive guide for business and management students embarking on research projects. The authors, along with students and supervisors, draw on their own experiences so that students can take note of real-world professional tips for success and avoid making common mistakes. Each chapter is filled with examples that provide context for the theories and concepts being discussed. In addition, "Student Experience" features offer helpful advice on successful research strategies and potential pitfalls.

A Companion Website offers resources for both students and instructors.

Read More Show Less

Product Details

  • ISBN-13: 9780199583409
  • Publisher: Oxford University Press, USA
  • Publication date: 6/4/2011
  • Edition description: New Edition
  • Edition number: 3
  • Pages: 808
  • Sales rank: 1,087,329
  • Product dimensions: 7.70 (w) x 10.40 (h) x 1.40 (d)

Meet the Author

Alan Bryman is Professor of Organizational and Social Research in the Management Centre, University of Leicester.

Emma Bell is Senior Lecturer in Organization Studies in the School of Business and Management, Queen Mary, University of London.

Read More Show Less

Table of Contents

1. Business Research Strategies
2. Research Designs
3. Planning a Research Project and Formulating Research Questions
4. Getting Started: Reviewing the Literature and Formulating Research Questions
5. Ethics and Politics in Business Research
6. The Nature of Quantitative Research
7. Sampling
8. Structured Interviewing
9. Self-Completion Questionnaires
10. Asking Questions
11. Structured Observation
12. Content Analysis
13. Secondary Analysis and Official Statistics
14. Quantitative Data Analysis
15. Using SPSS for Windows
16. The Nature of Qualitative Research
17. Ethnography and Participant Observation
18. Interviewing in Qualitative Research
19. Focus Groups
20. Language in Qualitative Research
21. Documents as Sources of Data
22. Qualitative Data Analysis
23. Computer-Assisted Qualitative Data Analysis: Using NVivo V7
Part Four
24. Breaking Down the Quantitative/Qualitative Divide
25. Mixed Methods Research: Combining Quantitative and Qualitative Research
26. E-Research: Using the Internet as Object and Method of Data Collection
27. Writing up Business Research

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)