Business Shorts: Practical Insights for the Busy Entrepreneur

Overview

Time is your most valuable asset! Discover time-tested business principles in no time at all!

Business Shortsis an engaging collection of short stories and timeless business principles critical for the success of entrepreneurs whether in a start up or an established small business. Told from the perspective of a life-long entrepreneur, this book is a must for any small business owners library.

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Business Shorts: Practical Insights for the Busy Entrepreneur

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Overview

Time is your most valuable asset! Discover time-tested business principles in no time at all!

Business Shortsis an engaging collection of short stories and timeless business principles critical for the success of entrepreneurs whether in a start up or an established small business. Told from the perspective of a life-long entrepreneur, this book is a must for any small business owners library.

Read More Show Less

Editorial Reviews

From the Publisher
Mr. Ross is knowledgeable, creative, and innovative and he inspired us to look at how to make things better. — Renee McCalla-Watson, President, Business and Professional Women - Orlando

You created quite a response from those attending and the room was almost at capacity. Your ability to present first hand knowledge and experience in the concepts of Marketing, Sales, and Branding kept everyone's interest keen. There's no doubt that people walked away with new ideas, thoughts, and a benchmark to use when evaluating their own programs. — Henry Gerber, State President, Florida Staffing Association

Jerry masters the stage as he captivates, educates and entertains audiences in a down-to-earth style all his own. He connects as a communicator and empowers others with his real world examples. He is always an audience favorite! — Bob Shephard - SCORE Florida, External Affairs Director

You should know that your presentation was the holy grail I was looking for during the conference. After I heard you speak, I was so jazzed to get the ball rolling on things. Thank you! — Sam Sims, Director of Public Relations & Marketing, 2012 Chairman, PRSA Southwest District

The lessons I gleaned from you will make a HUGE difference in the way I do things in my business... much appreciation. — Judy Jackson, Steel Magnolia Women, Phoenix, Arizona

... in many ways, Ross' message was the most important delivered at the event. — Stu Opperman, Impact Players, Fort Lauderdale, Florida

Jerry Ross was the perfect choice. His presentation was engaging yet fact-filled and his stories made him a definite crowd favorite. — Joan Korber-Walker, Board Chair, Opportunity Through Entrepreneurship Foundation Phoenix, Arizona

Jerry's program was a tremendous hit with attendees at our annual conference. His strength is that he speaks from personal experience and his enthusiasm is contagious! He engages audiences with a blend of practical advice, humility, and inspiration, delivering a performance that is guaranteed to make your event unforgettable! — Carrie Wilkerson, The Barefoot Executive (R) Dallas, Texas

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Product Details

  • ISBN-13: 9781935245469
  • Publisher: Higherlife Development Service
  • Publication date: 9/3/2012
  • Edition description: New Edition
  • Pages: 128
  • Product dimensions: 5.80 (w) x 8.90 (h) x 0.40 (d)

Meet the Author

Jerry Ross is Executive Director of the National Entrepreneur Center. He is a life-long entrepreneur with over 30 years of business experience, including leadership positions with AT&T, Ohio Bell, and Goal Systems Software.

His practical approach to growing small businesses has made him a nationally recognized speaker and trusted advisor to small businesses worldwide.

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Table of Contents

Introduction

Part I The Entrepreneur

Jerry's Terrible Tale

You Never Know...

This is Retirement?

Activity is not Accomplishment

Discipline

Time out

The Juggling Act

When you Know that you Know

Tought Times Don't Last

Vision...or not?

This is not a Dress Rehearsal

Nice Guys Finish First

Breaking up is Hard to do

Lester

Glass Houses

I Hate Houses

I hate to Interrupt...

The Need for Speed

The War on Excellence

Part II The Business

Sorry Seems to be the Hardest Word

Doctor X

Listening

Tempo

What's your Brand?

I have Seen the Future...

Lean Time Lessons

Trade Show Success

The Treasure Hunt

Negotiate

A Customer Service Star

Redirection

Recipe for Success

My $40 Tomato

Closing Time

Two Ears, One Mouth

Go Blue!

What's in your Wallet?

The Reality of Birds and Business

Pricing

Would you Like Fries with that?

Tip that Man!

Brand Rude

Lessons Learned from the Medical Profession

Screech and Dent

Part III The Rest

When up is Down

Million, Billion, Trillion

On Taxes

Free-Market Tickets

Choices

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