Business Statistics Demystified: A Self-Teaching Guide / Edition 1

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Overview

YOU CAN COUNT ON BUSINESS STATISTICS DEMYSTIFIED!

"If I had Business Statistics Demystified in school, I would have passed business statistics the first time, instead of having to retake the course twice. I find Business Statistics Demystified easy to follow and apply."

— Anne Englert, M.Ed.

Learn the statistics that makes for good business decisions. Now anyone who wants to improve business performance can master statistics — without formal training, unlimited time, or a genius I.Q. In Business Statistics Demystified, top-notch statistical programmer Steve Kemp and business author Sid Kemp team up to provide an effective, painless way to learn or review the statistics that can help ensure your business success.

With Business Statistics Demystified, you master the subject one simple step at a time — at your own speed. This unique self-teaching guide offers quizzes at the end of each chapter, an exam for each section, as well as handy hints and tips to help you master terminology, concepts, and equations.

Here's a fast, easy-to-use self-teaching course that gives you everything you need to:

* Become the "can-do" new manager who reads, evaluates, uses, and creates statistical studies and reports

* Use statistics for customer and human resources surveys, forecasting, quality management, and more

* See how business and statistics come together in the real world with "Tips on Terms," "Study Review," and "Survival Strategies"

* Pick up practical tips and rules of thumb and avoid mistakes

* Learn, step-by-step, how to perform a statistical study and present the results in reports and meetings

* Understand when to use each type of statistical graph, and how to create each one

* Take a "final exam" in each section and grade it yourself!

Simple enough for beginners but challenging enough for those with some statistical background, Business Statistics Demystified is your direct route to learning or brushing up on statistics and boosting your career.

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Product Details

  • ISBN-13: 9780071440240
  • Publisher: McGraw-Hill Professional Publishing
  • Publication date: 6/11/2004
  • Edition number: 1
  • Pages: 380
  • Sales rank: 608,505
  • Product dimensions: 7.20 (w) x 9.20 (h) x 1.01 (d)

Meet the Author

Steven M. Kemp, Ph.D. is a Research Assistant Professor at the University of North Carolina at Chapel Hill, where he received his Ph.D. in Psychology in 1993 from the L. L. Thurstone Psychometric Laboratory. He has taught Statistics at the Master's level at the Nursing School at UNC/CH. Steve does research in such exotic areas as neural network simulations of behavior, situational evaluations of behavioral simulations, and abductive reasoning. He is the inventor of the InSitu testbed (www.InSituTestbed.org). In previous lives, he has worked in data processing, software development, technical writing, advertising, and retail. This is his first book. When not writing or researching, he is a computer programmer and statistical consultant. Steve lives south of town with his cat, Eureka. Those interested in Steve's research or personal life can browse his WebSite: http://www.unc.edu/~skemp/

Sid Kemp, PMP is a certified Project Management Professional and a leading expert in project management for information technology, with over 15 years of experience. He assists Fortune 500 companies and major governmental agencies in the deployment of new technology and in developing and deploying custom project management methodologies. Sid has trained thousands of first-time managers and team leaders in PM—in public, corporate, and government seminars. He has over 10 years of experience as a trainer and author of training programs. Sid is the author of two other McGraw-Hill books that may be of interest to readers of Business Statistics Demystified: Budgeting for Managers (2002) and Project Management Demystified (2004).

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Table of Contents

PART ONE: WHAT IS BUSINESS STATISTICS?

Chapter 1: Statistics for Business

Chapter 2: What Is Statistics?

Chapter 3: What is Probability?
PART TWO: PREPARING A STATISTICAL REPORT

Chapter 4: What Is a Statistical Study?

Chapter 5: Planning a Statistical Study

Chapter 6: Getting the Data

Chapter 7: Statistics Without Numbers: Graphs and Charts

Chapter 8: Common Statistical Measures

Chapter 9: A Difference That Makes a Difference: When Do Statistics Mean Something?

Chapter 10: Reporting the Results
PART THREE: STATISTICAL INFERENCE: BASIC PROCEDURES

Chapter 11: Estimation: Summarizing Data About One Variable

Chapter 12: Correlation and Regression

Chapter 13: Group Differences: Analysis of Variance (ANOVA) and Designed Experiments

Chapter 14: Nonparametric Statistics
PART FOUR: MAKING BUSINESS DECISIONS

Chapter 15: Creating Surveys

Chapter 16: Forecasting

Chapter 17: Quality Management
APPENDIX A: BASIC MATH FOR STATISTICS
APPENDIX B: ANSWERS TO QUIZZES AND EXAMS
APPENDIX C: RESOURCES FOR LEARNING
INDEX
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  • Posted March 3, 2011

    covers what you need as a businessperson

    This is a well-explained book on statistics for business. The focus is on teaching the learner how to use statistics to make better business decisions, rather than making the learner memorize a large number of formulas. The first half gives detailed explanations of statistical terms and concepts. It also gives good advice on what the most appropriate type of graph to use is for a given purpose. The rest of the book goes into detail (in words, not mathematics) of basic statistics. What is unique about the book, even for someone like me who have done many statistics courses, is that he goes into great care to explain what the measurements mean for Practical purposes. Most books will just give you formulas and rather simplistic explanations of what the measures actually mean (in words) and what their practical use is. This is not a book to get if you want to learn a large number of formulas. It is however a very good book to use as supplement to a more mathematically rigorous textbook, for revision, or for those who just want to learn the most important and useful parts of statistics. I really liked this book ,the explanations are clear and the writing style is very engaging. My only negative comment is that I would have liked abit more mathematics.

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