By Invitation Only / Edition 1

By Invitation Only / Edition 1

5.0 1
by Steven Schier
     
 


Steven Schier examines the shift in U.S. politics to activation—the political variant of niche marketing. This method encourages only a strategically selected few to get involved, resulting in a decline of majority rule in American politics.See more details below

Overview


Steven Schier examines the shift in U.S. politics to activation—the political variant of niche marketing. This method encourages only a strategically selected few to get involved, resulting in a decline of majority rule in American politics.

Product Details

ISBN-13:
9780822957126
Publisher:
University of Pittsburgh Press
Publication date:
01/28/2000
Edition description:
1
Pages:
264
Product dimensions:
5.50(w) x 8.50(h) x 0.70(d)

Meet the Author

Table of Contents

Acknowledgments
Introduction
1The Rise of Activation Strategies7
2The Great Disintegration: From Partisan Mobilization to Activation42
3Candidates, Parties, and Electoral Activation89
4Interest Organizations and Electoral Activation125
5Interest Organizations and Government: Lobbying by Activation155
6From Activation to inclusion194
Bibliography223
Index239

Read More

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >