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Can You Get Hooked on Lip Balm?

Can You Get Hooked on Lip Balm?

4.4 8
by Perry Romanowski

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Why does my shampoo stop working?

Are my cosmetics poisoning me?

What does hypoallergenic mean?

Are organic products better?

Every day thousands of people turn to the scientists at the popular blog TheBeautyBrains.com for answers to their most pressing beauty questions. In Can You Get Hooked on Lip Balm?* you'll learn how cosmetic products


Why does my shampoo stop working?

Are my cosmetics poisoning me?

What does hypoallergenic mean?

Are organic products better?

Every day thousands of people turn to the scientists at the popular blog TheBeautyBrains.com for answers to their most pressing beauty questions. In Can You Get Hooked on Lip Balm?* you'll learn how cosmetic products work, what advertising claims actually mean, and how to make smarter buying decisions.

You'll discover that:

• Salon products are not necessarily better than products you can buy in the store.

• Some of the most expensive cosmetics are made by the same companies that make the less expensive brands, and often the same formulas are used in both.

• You do not need to spend hundreds of dollars to look and feel good.

You'll also find:

• 4 ways to tell if your cosmetic has expired

• 5 home beauty gadgets that really work

• 4 easy tips to longer, stronger nails

• and much, much more!

*You can! See chapter 6.

Editorial Reviews

Library Journal
The average American spends approximately $588 on personal care products each year. People would like to know whether these expensive items work and whether they are safe to use. Cosmetic chemist Romanowski and the creators of thebeautybrains.com have compiled the most frequently asked questions from that website along with information about the history of cosmetics, how they work, and how cosmetic companies advertise. The Q&A format offers brief explanations with basic information about topics such as how hair dyes work, why lip balm seems to be addictive, and the pros and cons of products with fragrance. The authors include a list of other useful websites for further information, an explanation of cosmetic labels and how to read them, and references for each chapter. VERDICT This useful book will answer many of the common questions that people have about beauty products. Recommended for general readers seeking consumer health info.—Barbara M. Bibel, Oakland P.L.

Product Details

Publication date:
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6.00(w) x 8.90(h) x 0.70(d)

Read an Excerpt

Corinne asks: I have a very sensitive scalp with fine hair and suffer from hair loss and dandruff. Dermatologists have advised me to use a clear gel shampoo that is clarifying or deep cleansing. So I've tried Suave Daily Clarifying Shampoo, Suave for Men Deep Cleaning Shampoo, Neutrogena Anti-residue Shampoo and Prell Classic Shampoo (original formula). I'm not happy with those choices and would like you to set me straight What shampoo is going to work for me?

While we hate to disagree with dermatologists, we don't understand why they recommended a deep-cleansing shampoo when you have dandruff. Deep-cleansing-type shampoos will remove the surface flakes, but only a dandruff shampoo can address the cause of flaking and itching. So we'd recommend finding a good dandruff shampoo instead of chasing deep-cleansing, clarifying and antiresidue products. This may seem confusing to you because the beauty companies tell you there are so many different kinds of shampoo. But in reality, every shampoo on the market falls into one of a few basic categories.

There are only four main shapoo types in the world

All shampoo can be categorized by their basic function. So why are there what seem like thousands of products on the market, you ask? Because companies that sell shampoo need new ways to talk about their products to keep them sounding new and exciting. There's nothing wrong with companies being creative about their names and claims as long as they are honestly depicting what their products can do. But you can be a smarter consumer if you can see beyond the marketing hype and understand the functionality of these four basic shampoo types.

1. Deep cleansing shampoos (aka volumizing, clarifying, balancing, oil control and thickening). These shampoos are designed to get gunk off your hair and scalp. They typically contain slightly higher levels of detergents so they foam and clean better. They include the examples above as well as salon products like Paul Mitchell Shampoo and Frederic Fekkai's Full Volume Shampoo.

2. Conditioning shampoos (aka moisturizing, 2-in-l, smoothing, antifrizz, strengthening, color care, straightening and hydrating). These kinds of formulas are all about leaving a moisturizing agent, like silicone or polyquaternium-lO, on the hair to smooth it. They are very good for dry hair, especially if you color-treat or heat-style, but they can weigh down fine hair. Good examples of this type include most of the Pantene formulas and some products from the L'Oreal Vive collection and Dove Advanced Care.

3. Baby shampoos (aka kids shampoo and tear-free). These are milder, lower-foaming surfactant formulas that are designed not to sting or burn your eyes. They're better for babies but they don't clean hair as well. Johnson's Baby Shampoo is the classic example, but this category also includes Touch of an Angel and The Little Bath.

4. Antidandruff shampoos (aka anti-itch, flake control and dry scalp). These are medicated shampoos that contain a drug ingredient that controls itching and flaking. In the United States these are considered to be over-the-counter (OTC) drugs. Head & Shoulders is the leading dandruff product; other examples include Nizoral Dandruff Shampoo and Redken Dandruff Control Shampoo.

The Bottom Line

We hope this helps you better understand the marketing hype surrounding shampoo names. We're not saying that all shampoos are the same, or even that all shampoos in a given category type are the same. There are real performance differences so it's important for you to shop around and find a product that performs the way you like at a price that you can afford. Just don't get too hung up on the names the companies use to describe their products. That's the marketing part of the industry, not the science part.

Meet the Author

Perry Romanowski is the public face of The Beauty Brains, a group of chemists who have more than forty combined years of experience developing and testing beauty products at major cosmetics companies, including Proctor & Gamble, Unilever and Alberto Culver. He has spent the past eighteen years researching and developing products to solve consumer problems in hair and skin care. Visit Perry and the other lobes of the Beauty Brains at www.TheBeautyBrains.com.

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Can You Get Hooked on Lip Balm? 4.4 out of 5 based on 0 ratings. 8 reviews.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
What about total drama??? Oh yeah add bart and homer from the simpsons and add stewie brian and peter from family guy
Anonymous More than 1 year ago
Yay!!!! More ATLA! Toph is my fave character!!!
Anonymous More than 1 year ago
Dibs on Pedobear.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
LivingPeacefully More than 1 year ago
Of all the products we use on a daily basis, the ones with the most chemicals tend to be the ones we place on our bodies. Companies have marketed all sorts of products to help us not to sweat, hide or lose wrinkles, clean our teeth, and improve our view of our appearance. Many Americans never spend a moment wondering about how those products may affect their health. However, most potential customers will have at least contemplated whether those products will actually deliver what they say and whether the more costly products are worth the extra expense. Perry Romanowski's new book, Can You Get Hooked on Lip Balm? strives to answer some of those questions. A quick and easy read, the book successfully manages to take a critical look as to whether or not products deliver what they claim: a yes and no answer. They deliver what they claim. However, their careful words don't claim to do what most consumers believe. Initially intrigued by the title of the book, I was disappointed that the book had very little science in it. Concerns about what chemicals we place on our body were pushed to the side, with a wave of the hand and a claim that obviously all of these products have been tested and are therefore safe. I recommend the book for those curious about whether or not to purchase name brand or store brand products. However, if you are looking for a more informed consumer knowledge base of what you place on yoru body, this isn't the book. Disclaimer: A complimentray copy of the book was provided by Harlequin
Anonymous More than 1 year ago
Very informative in an easy to read format.