Career Opportunities in Advertising and Public Relations / Edition 3

Career Opportunities in Advertising and Public Relations / Edition 3

by Shelly Field, Howard J. Rubenstein
     
 

ISBN-10: 0816044902

ISBN-13: 9780816044900

Pub. Date: 12/01/2001

Publisher: Facts on File, Incorporated

Completely revised and up-to-date, this in-depth guide is an invaluable resource for anyone wishing to pursue a rewarding career in this field. The latest information on salary ranges, new trends, and changes in the industry supplement realistic profiles of more than eighty different jobs, including Director of Public Information, Community Relations Coordinator,

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Overview

Completely revised and up-to-date, this in-depth guide is an invaluable resource for anyone wishing to pursue a rewarding career in this field. The latest information on salary ranges, new trends, and changes in the industry supplement realistic profiles of more than eighty different jobs, including Director of Public Information, Community Relations Coordinator, Placement Specialist, Public Relations Assistant, Account Executive, Press Agent, and many others.

Product Details

ISBN-13:
9780816044900
Publisher:
Facts on File, Incorporated
Publication date:
12/01/2001
Series:
Career Opportunities
Edition description:
Older Edition
Pages:
320
Product dimensions:
8.70(w) x 11.30(h) x 1.27(d)
Age Range:
Up to 14 Years

Table of Contents

Acknowledgments
Introduction
Preface
Sect. 1Corporate and Industry
Sect. 2Agencies
Sect. 3Radio and Television
Sect. 4Sports and Entertainment
Sect. 5Hospitality and Tourism
Sect. 6Nonprofit Agencies
Sect. 7Publishing
Sect. 8Free-Lance and Consulting
Sect. 9Miscellaneous Opportunities
Appendix I. Degree Programs
Appendix II. Internships in Advertising and Public Relations
Appendix III. Seminars, Workshops, etc
Appendix IV. Trade Associations & Unions
Appendix V. Bibliography
Appendix VI. Advertising Agencies
Appendix VII. Public Relations Agencies
Appendix VIII. Advertising & Public Relations Recruiting Agencies
Appendix IX. Glossary
Index

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