Case Studies In Sport Communication

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Overview

Brown and O'Rourke have compiled a collection of ten qualitative studies analyzing the narratives that surround the physical and ritualistic activities of sport. Among the topics examined to explore the storied relationship of sport and communication are baseball, the WNBA, and soccer hooliganism.

Americans love sports. We play sports, watch sports, read about sports, listen to and talk about sports. Brown and O'Rourke provide an introduction to the study of the narratives that surround the physical and ritualistic activities of sport. Ten critical analyses explore a range of sports as diverse as baseball, whitewater rafting, and full-contact fighting. Among the topics examined are the differences in the broadcasts of NBA and WNBA games and the cultural roots of hooliganism in British soccer.

This is the only book of its kind to offer a compilation of qualitative research in the area of sport and communication. Faculty will find this to be an invaluable resource for beginning (or continuing) their research in this area and students will understand communication concepts explained in a new way through the popular lens of sport.

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Product Details

  • ISBN-13: 9780275975302
  • Publisher: ABC-CLIO, Incorporated
  • Publication date: 12/30/2003
  • Pages: 224
  • Product dimensions: 6.14 (w) x 9.21 (h) x 0.56 (d)

Meet the Author

ROBERT S. BROWN is Director of the Sport Communication Program and Assistant Professor of Communication at Ashland University.

DANIEL J. O'ROURKE is Assistant Professor Public Communiction at Ashland University.

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Table of Contents

Preface
Introduction
1 The Rhetorical Resurgence of Pete Rose: A Second-Chance Apologia 1
2 Hoop Games: A Narrative Analysis of Television Coverage of Women's and Men's Professional Basketball 27
3 Dueling Genders: Announcer Bias in the 1999 U.S. Open Tennis Tournament 51
4 The Talk of the Town: A Rhetorical Analysis of the Browns' Departure from and Return to Cleveland 63
5 Sport, (Dis)Ability, and Public Controversy: Ableist Rhetoric and Casey Martin v. PGA Tour, Inc 81
6 Regulating Sport Rationality in America through the Moral Controversy of Extreme Fighting 105
7 The Resignification of Risk in Marketing Whitewater: Ritual Initiation and the Mythology of River Culture 125
8 Coachtalk: Good Reasons for Winning and Losing 141
9 Metaphor in Sport Policy Debate: Parliament and British Soccer Violence 159
10 Fifty-Eight American Dreams: The NBA Draft as Mediated Ritual 171
Index 201
About the Contributors 207
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