Catering Like a Pro Revised Edition: From Planning to Profit / Edition 1

Catering Like a Pro Revised Edition: From Planning to Profit / Edition 1

by Francine Halvorsen
     
 

Everything you need to get your catering business up and running

"A solid foundation for anyone looking to begin a career in catering."
–Dr. John J. Bowen, President, Johnson & Wales University

"Very informative, with great tips from experienced chefs."
–Alain Sailhac

"I wish I’d had Catering Like a Pro 25 years ago, when I

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Overview

Everything you need to get your catering business up and running

"A solid foundation for anyone looking to begin a career in catering."
–Dr. John J. Bowen, President, Johnson & Wales University

"Very informative, with great tips from experienced chefs."
–Alain Sailhac

"I wish I’d had Catering Like a Pro 25 years ago, when I began my career. I would have made fewer mistakes (and more money)."
–Henry Meer

This complete, up-to-date guide to the art of catering presents all the proven business advice you need to put profits and success on your menu. It’s packed with practical guidance on event planning, cooking, sanitation, and business practices, as well as wisdom–and recipes–from the biggest stars in catering. You’ll find indispensable advice from François Dinot, Director of L’Académie de Cuisine in Bethesda, Maryland, who has catered many high-level government events in Washington, D.C.; Liz Newmark, President of Great Performances, one of New York’s premier caterers; and Jacques Pépin, award-winning cookbook author and Dean of Special Programs at The French Culinary Institute in New York City. And there’s more:

  • Complete, step-by-step details and reliable resources for every aspect of the catering business
  • Directories, references, and online resources for convenient access to everything from insurance to software to wine
  • More than 200 surefire recipes
  • Planning and budgeting aids, checklists, and charts; menus and menu worksheets for diverse events; job expense analysis and pricing guides; client interview outlines; and more

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Product Details

ISBN-13:
9780471214229
Publisher:
Houghton Mifflin Harcourt
Publication date:
03/29/2004
Edition description:
Revised Edition
Pages:
352
Sales rank:
834,764
Product dimensions:
6.10(w) x 9.28(h) x 0.86(d)

Table of Contents

FOREWORD.

PREFACE.

1. The Client-Centered Approach to Catering.

2. Defining and Achieving Your Goals.

3. Learning from the Pros.

4. Setting Up Your Business.

5. Managing an Event from Introduction to Conclusion.

6. The Staff and Subcontractors.

7. Choosing a Location.

8. Nonfood Supplies.

9. Food Safety and Sanitation.

10. Menus.

11. Recipe File.

12. Beverages.

APPENDIX A: HOW TO FIND ALL THE HELP YOU NEED: RESOURCE DIRECTORIES FOR THE PROFESSIONAL CATERER.

APPENDIX B: PUBLIC SERVICE PERISHABLE FOOD DISTRIBUTION.

GENERAL INDEX.

RECIPE AND MENU INDEX.

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