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From the Publisher
"Starred RevieW …This text would be an asset for a communication, advertising/marketing, consumer education, sociology, or popular American culture course….This book gives students a new insight into the history of our country. Highly Recommended."
Library Media Connection
"This volume will be especially useful for libraries supporting academic programs in business, economics and American studies."
Lawrence Looks at Books
"…[S]ucceeds in making readers aware of the changes in attitudes and perceptions towards class, gender, race, and lifestyles as reflected through advertising in the 20th-century US. Highly recommended. All collections."