CEO Material: How to Be a Leader in Any Organization

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CEO Material: How to Be a Leader in Any Organization

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Sooner or later that plum position is going to

become vacant at your workplace. You know

you’ll want it, but can you get it? Ask yourself:

What’s my track record? Am I smart enough

in the right areas? Do people like working

with me? Do they respect me? Would they

follow me if I were in charge?

Am I CEO material?

Any aspiring ladder-climber should be able to

answer these questions—because, without a

doubt, the competition thinks it can.

In CEO Material, D. A. Benton shows you

how to become highly visible and absolutely

indispensable to your organization. You’ll

learn how to project confidence, even when

something hasn’t gone your way. You’ll recognize

the value of being a generalist, able to

comprehend every facet of your business’s

structure and function. You’ll find out how to

keep learning and growing so that you never

feel stuck, much less appear so to decision

makers. And most importantly, you’ll master

four C’s that no true leader can be without:

  • Confidence
  • Constant Communication
  • Craftsmanship
  • Coworker Collaboration

Inside, you’ll find a lifetime of top-level

professional development advice that can

make the difference. “CEO Whisperer” D. A.

Benton is your guide to doing what must

be done in order to make significant moves

up the ladder. It’s not just about showing up;it’s about having integrity, taking charge,

accepting challenges, and making an ally out

of everyone you work with.

Conduct yourself like a CEO and you’ll be

first in line for each new promotion in your

field. Transform yourself from an average

employee to an indispensable corporate

player with the help of CEO Material.

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Product Details

  • ISBN-13: 9780071605458
  • Publisher: McGraw-Hill Professional Publishing
  • Publication date: 5/8/2009
  • Edition number: 1
  • Pages: 256
  • Sales rank: 813,951
  • Product dimensions: 6.20 (w) x 9.10 (h) x 1.10 (d)

Meet the Author

D. A. (Debra) Benton is a bestselling author,

speaker, and executive coach in high demand.

Her client list reads like a “Who’s Who” of

success stories, from Campbell’s Soup and Dell

Computer to McDonald’s and Time Warner.

She has been featured in Time, BusinessWeek,

Fortune, and The New York Times and has

appeared on Today, Good Morning America, and

CNN. Her bestselling books include Executive

Charisma and How to Act Like a CEO.

Visit D. A. Benton at

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Table of Contents

Table of Contents
Chapter 1: You have a good track record
Chapter 2: You never rely on your technical brilliance
Chapter 3: You don’t know enough
Chapter 4: You have fire in your belly.
Chapter 5: You feel broadly adequate.
Chapter 6: You can be trusted.
Chapter 7: You cause people to follow you even though they don’t have to.
Chapter 8: Be visible; accept the need to stand out.
Chapter 9: You Fit in.
Chapter 10: You develop others to take your job
Chapter 11: You listen more than you talk
Chapter 12: You are decisive
Chapter 13: You can take bad news well
Chapter 14: You are willing to make mistakes
Chapter 15: You manage your career and don’t let others do it
Chapter 16: Have your personal life in check
Chapter 17: The Leadership Foursome— Confidence, Craftsmanship, Constant Communication, and Co-worker Collaboration

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Customer Reviews

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( 1 )
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Sort by: Showing all of 7 Customer Reviews
  • Posted July 4, 2009

    more from this reviewer

    Outstanding training manual

    Get's right to the point

    Was this review helpful? Yes  No   Report this review
  • Posted May 19, 2009

    more from this reviewer

    I Also Recommend:

    Another Indispensable Book from D.A. Benton

    One of the greatest lessons is that each of us must take charge of life or life will take charge of us. Debra Benton once again delivers the primer on the knowledge and practical steps one must take to be in charge of one's own career and its success. CEO Material not only is for CEOs and those in the making, but for everyone who wants professional and personal success. And, at heart, every person wants to be his or her level best. Based on decades of research, insight, and study, Benton has written another indispensable book for grasping how to move ahead, differentiate yourself, and happily lead.

    Was this review helpful? Yes  No   Report this review
  • Posted May 9, 2009

    World Class Advice and Guidance

    As the CEO of Maverick Systems Group, we developed a software program called E-SPIN, The Worldwide Business and Government Suggestion System. That alone demands that I have every possible piece of information necessary not only to lead our company but interact with other CEO's and Government officials. CEO Material is exactly what I needed. Being an entrepreneur I need every tool the big guns use in large organizations and I can refer to it for how other CEO's think and handle situations as they arise. CEO Material is the Rosetta Stone of employment and the Owner's Manual for Leadership. This is what they don't teach in school. CEO Material opens up the world of possibilities and I follow its advice like my career depends upon it because it does.

    Was this review helpful? Yes  No   Report this review
  • Posted May 6, 2009

    more from this reviewer

    Good Stuff!

    As a personal friend, and having been mentored by Debra Benton, I am adept to the value of her advice. I consider myself to be very lucky to have spent the last 10 years of my career development entrenched in her work. Her publications, professional speaking engagements and personal coaching are the reason the hiring manager for my last job interview described my communication skills as "Way, way, way above average" (complete with hand gestures)...Thanks Debra.

    It is no surprise that Debra's new book CEO Material is packed with a bunch of new information that she has never shared with me during our coaching sessions, so I am yet again, two steps ahead in my leadership ability as a result.

    I highly recommend CEO Material. This is definitely a great piece of work that holds true to the reputation Debra has as a world renowned Executive Consultant. Bravo Debra! Done good....

    Was this review helpful? Yes  No   Report this review
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    Posted May 21, 2010

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    Posted March 11, 2011

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    Posted May 12, 2009

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